Style: Talking with Local Fashion Designer Kendall K.

San Diego clothing designer

Kendall K.

has something most local designers don’t: her clothing designs hanging on racks across the country.

After graduating from the Fashion Institute of Design & Merchandising (FIDM), K. worked on the design teams at BCBG and Arden B. for six and half years. "I learned about pricing, sales,and manufacturing," says the 31-year-old. "I work for myself now—as of 2 years ago—and I understand merchandising and how clothing works together as a collection to sell in a store."

Next month, K. will launch her Spring/Summer 2012 collection. The concept is based on a trip she took recently to Costa Rica. The colors are bold and bright, detailed with lots of embroidery, and all using natural fabrications of silks, cottons, and cotton blends. Not diverging much from her signature relaxed and youthful silhouettes, the line is modern and sophisticated, but easily paired with flip-flops or a great wedge. 

Kendall K. can be found in 20 boutiques from Arizona to Washington. Locally, find her line in: Kyss Boutique in Carlsbad and Cielo in Leucadia. In LA, she’s in Fred Segal Girl, Red Balloon, Adrift, Twig And Willow in Long Beach, and the Montage in Laguna—to name a few.

Style: Talking with Local Fashion Designer Kendall K.

"My goal is to grow my business as a business…not just to design for myself. I’d love to be in the big department stores like Bloomie’s or Nordie’s, and maybe even a little boutique all my own some day," K. says.

For Fall 2012, K. carries us into the English countryside, with tweeds, dot prints in maxi dresses, wrap styling, and easy voluminous blouses.

While I was talking with K., she got the "hot off the presses" news that she’ll be opening a new territory in Dallas, Texas. "We're covering 10 states in the South….Yay," K. says! Our little SD girl’s all grown up.

(0) comments

Welcome to the discussion.

Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.