Ready to know more about San Diego?

Subscribe
Health & Fitness APRIL 7, 2022

We Hit the Trails with 6 of San Diego’s A-List Adventurers

From Lake Hodges to Mount Laguna, follow these top athletes as they push the limits of their soul-stirring pursuits

We Hit the Trails with 6 of San Diego’s A-List Adventurers
Todd Glaser
San Diego trails - Jussi main

Jussi Oksanen, retired Finnish snowboarder-turned-cyclist, scouts locations by bike for commercial lifestyle photography campaigns.

Todd Glaser

They’ve explored the world through their lenses. One is a former pro snowboarder from Finland. The other has claimed his own title as Kelly Slater’s trusted photographer. Together for this issue, Jussi Oksanen and Todd Glaser set their cameras on each other at their respective playgrounds: Oksanen hits the bike trails at Lake Hodges while Glaser and his wife, Jenna Klein, maneuver a switchback at Black’s Beach. The photographer’s world in San Diego proves limitless.

Jussi Oksanen

San Diego Trails - Jussi Oksanen

San Diego Trails – Jussi Oksanen

Todd Glaser

Jussi Oksanen never runs out of locations. Ever. The retired Finnish snowboarder-turned-cyclist brings his off-piste adventure to his photography career, exploring San Diego’s untamed corners to shoot lifestyle campaigns for Specialized bikes, Volkswagen, Kashi, and Fat Tire. With a sixth sense for light and topography, he scouts locations by bike, breezing through Borrego, Mount Laguna, Mount Israel, and his nirvana, Lake Hodges.

“If someone would have told me I’d be wearing more spandex than normal clothes, I’d say no f—ing way,” laughs Oksanen.

San Diego Trails - Mount Laguna

An overhead shot of lush Mount Laguna

Jussi Oksanen

San Diego Trails - Jussi pasture

Cyclists pausing at a mountain pasture

Jussi Oksanen

San Diego Trails - Anza Borrego

The craggy cliffs of Anza-Borrego

Jussi Oksanen

After an 18-year snowboarding career that spanned the Olympics, X Games, and US Open, Oksanen cofounded Mizu, which makes insulated water bottles, back in 2008. Here in San Diego, he tapped into a long-standing love of photography to tell brand stories with a stirring sense of adventure and place.

San Diego Trails - Jussi at sunset

San Diego Trails – Jussi at sunset

“There are areas here like Mount Laguna and Mount Cuyamaca where you feel like you are in the Sierra Mountains,” he says.

Iman Wilkerson

San Diego Trails - Iman Wilkerson

Runner Iman Wilkerson likes to wind down her runs with a listen to Duke Ellington and John Coltrane’s “In a Sentimental Mood.”

Jussi Oksanen

For Iman Wilkerson, every run starts on instinct and ends with Coltrane. As the early morning fog lifts, the marathon runner and Lululemon ambassador winds down at Mission Trails or Mount Laguna’s Noble Canyon Trail. Each time, “In a Sentimental Mood” soundtracks her transition from runner to community creator at The Run Down, the app she cofounded in 2019.

The Run Down builds a tight-knit band of runners across six major US cities (San Diego and LA were first) by linking them with nearby running groups, races, and resources. There are amateurs prepping for their first 5K and seasoned pros gearing up for their next marathon (Wilkerson has completed Boston and NYC twice). From her post in University Heights, Wilkerson is reshaping a sport of solitude into an amoeba of runners across all ages, genders, body types, and experience levels.

“The more we’re connected, the more collaboration—you see people running together that you never thought you’d see,” she says. “It’s really cool to be able to have that kind of synergy.”

And it all starts on a path—gravel, dirt, concrete, whatever’s in front of her—where she says moving one’s feet quickly turns into liberation in motion.

Shelby Stanger

San Diego Trails - Shelby Stanger

Wild Ideas Worth Living podcast host Shelby Stanger on a barefoot beach run in La Jolla

Todd Glaser

Consider her the audio equivalent of a starter gun. When host Shelby Stanger takes to the mic on her Wild Ideas Worth Living podcast, listeners can’t help but foist themselves from their couches and step outside. We’re not talking triathlon training. Or even a hike up Iron Mountain.

The Solana Beach–based journalist advocates that the smallest dose of adventure goes a long way. Her casual interview style—combined with her vulnerability in sharing her own struggles, triumphs, and even vitiligo—lends the show a convincingly fresh voice of courage. “I’m a pretty open book,” says Stanger, “which helps most guests cut through small talk to the stuff that matters most.”

Since 2016, Wild Ideas has evolved into a safe place where she’s interviewed accidental heroes alongside heavyweights like Wim “The Iceman” Hof, Wild’s Cheryl Strayed, and Free Solo rock climber Alex Honnold. It’s no wonder REI has her booked ad infinitum: This season, listen up for Erin Parisi, the first trans woman to attempt the Seven Summits; Eddie Taylor, part of the first all-Black team to attempt Everest later this year; and Rick Stanton, one of the cave divers who helped rescue the Thai soccer team in 2018. When she’s not recording, you might catch her moonlighting with her friends from Surf Diva, where she’s taught surfing since she was 16, consulting with brands to create their own podcasts, or barefoot beach running from Cardiff to La Jolla.

Lesford Duncan

San Diego trails - Lesford Duncan

Long-distance runner Lesford Duncan begins each adventure with the mantra, “It’s going to be a long day”

Eh Ler Tha

He took Mount Whitney first. Then Mount Everest Base Camp, Kilimanjaro, the Tour du Mont Blanc. Lesford Duncan has seen the world from its most impressive peaks. This spring his eyes are set on the San Diego 100, a single-track mountain course spanning the Pacific Crest, Noble Canyon, and Lake Cuyamaca trails, with 26,000 feet of total elevation change and an average run time of 32 hours.

It’ll be the first 100-miler for Duncan, a 34-year-old ultramarathon runner and associate executive director of Outdoor Outreach, a nonprofit that connects San Diego youth to the transformative powers of the outdoors. For him, it’s a run-work balance. He averages 50–70 miles a week around central San Diego with groups like Black Men Run SD, or goes solo on his most-loved trails, like the Stonewall Peak loop in Cuyamaca Rancho State Park.

“I want to make the outdoors more inclusive,” he says. “A part of that is expanding the outdoors beyond competitive feats—to be in this space just to enjoy it.”

It’s not a time game for Duncan so much as an act of personal resilience. He starts with his mantra—“It’s going to be a long day”—and slowly, steadily embraces that until he finds himself at the finish line. “Running long distance is both mental work and complete joy,” he says. “It’s knowing you can put your body through this and somehow feel more alive than you ever have before.”

Todd Glaser

San Diego Trails - Todd Glaser and Jenna Klein

Kelly Slater’s personal photographer Todd Glaser and his partner Jenna Klein, a competitive cyclist, before catching some waves.

Jussi Oksanen

“Kelly makes the waves look good,” says Todd Glaser. It’s an understatement, from the humblest photographer on the planet. It takes his wife and fellow adventurer, Jenna Klein, to brag on his behalf. For 15 years, the San Diego–born surfer and waterman has served as Kelly Slater’s personal shooter. “I’m super fortunate to see some of the best waves in the world on the best days,” he says.

San Diego Trails - Glaser cliffs

San Diego Trails – Glaser cliffs

Jussi Oksanen

Guided by swells, Glaser’s itinerary is intense. In the last few weeks alone, he’s traveled to Tahiti and twice to Hawai‘i, including the Pipe Masters, where Slater won the title (at age 50, cementing his superhuman status). But his home turf in North County is where he adventures with his most trusted partner, Klein, a competitive cyclist. There’s camping in Anza-Borrego Desert State Park, pilgrimages to Iron Mountain with headlamps, and wild bike trips through Catalina’s backcountry. “I try my absolute hardest to pass her,” he says with a smirk.

San Diego Trails - Epic surf

San Diego Trails – Epic surf

Glaser’s work has appeared in the New York Times, Outside, and at the Smithsonian; he’s got a book under his belt and a second planned for the Slater oeuvre.

“I want to make images that define that feeling of surfing,” he says. “Their journeys reflect our journeys.”

San Diego Trails - Iron Mountain

A silhouetted hiker at Iron Mountain

Todd Glaser

San Diego Trails - Solana Beach

Golden hour in Solana Beach, where Glaser lives

Todd Glaser

Subscribe to our newsletters

Select Options

By subscribing you confirm that you agree with our Terms and Conditions and Privacy Policy.

Everything SD JUNE 11, 2025 (Updated Oct 10, 2023)

6 Local Hiking Groups to Join in San Diego

Meet fellow hikers by joining other outdoor-enthusiasts on routes around the city

6 Local Hiking Groups to Join in San Diego
San Diego Sierra Club

San Diego Day Hikers is one of the region’s most popular hiking groups on the social gathering website Meetup.com. But it has a pretty interesting past.

“The group started in the 1980s as a monthly hike, usually on the last Saturday, led by a professor from SDSU, and loosely affiliated with the Libertarian Party of San Diego,” says Philip Erdelsky, the group’s current leader. “Announcements were printed in the Libertarian Party newsletter, and also emailed to those who had email.”

Subscribers were mostly students and staff at SDSU, but Erdelsky took over the group in 1993. “I used email for the hike announcements, and in the late 1990s started posting the announcements on the Caltech Alumni server, which appeared on the then-new World Wide Web,” he says.

Fast forward to 2012, and Erdelsky decided to add the group to Meetup.com, calling it San Diego Day Hikers. Today, the group has nearly 22,000 members who join up for multiple hikes across the county every month. 

Typically around five to 25 people show up for hikes which are free to join. Erdelsky guides many of the hikes himself, using resources such as Schad’s Afoot & Afield in San Diego county.

Joining a local hiking group is a great way to get to know other people who share similar interests and can even help with finding new routes. Thankfully, there are plenty of hiking groups like San Diego Day Hikers to check out—most of which don’t require any membership or fees.

If you’re looking for a new crew to join, here are more San Diego hiking groups to check out:

Courtesy of Meetup.com

San Diego Day Hikers

This group gathers for hikes throughout the San Diego region with easy to moderate routes. The group usually hikes on the last Saturday of each month, but also has weekday evening excursions occasionally. Recent hikes include a Mission Bay five-mile walk, an urban four-mile hike through Marian Bear Park, and the five-mile Engelmann Oak Loop at Daley Ranch in Escondido.

UCSD Hiking

This group for the UCSD community has a discord channel where users plan hikes and other outings. To join, you must be a member of UCSD, either a student or staff. The group has around 2,850 members, and usually about 20 people turn out for hikes.

Recent hikes include the Santa Margarita River trail, Cowles Mountain, San Clemente Trail and the Potato Chip rock.

Courtesy of San Diego Happy Feet

San Diego Happy Feet

This group on Facebook has around 2,000 members and plans monthly hikes, including big challenges such as El Cajon Mountain. Organizers say the group is very active with regular events. They mostly focus on hiking, but also organize backpacking, camping, snowboarding, skiing, running, cycling, kayaking, paddle boarding, and road trips events. Members can also create their own events and post them to the group.

Recent hikes include El Cajon Mountain, Mt McGinty, and Black Mountain via Nighthawk Trail. Hikes are usually organized on Saturdays and Sundays early morning at 6 a.m., but also weekday shorter evening hikes at 6 pm.

San Diego Sloth Hiking Team on the SD River Gorge Trail
Courtesy of the USDA Forest Service

San Diego Sloth Hiking Team

This Facebook group is great for those worried about being too slow for a regular hiking group. They have nearly 7,000 members and plan regular outings on easier routes. They’ll also organize more challenging adventures such as hiking Mt. Baldy. 

“San Diego Sloth Hiking Team at Mt. Baldy. Started [the] hike at 3:30 a.m. and finished at 3 p.m.! Long day of hiking, laughs, a few curse words and a ton of beautiful views,” one user wrote on TikTok. Other hikes include Kitchen Creek Falls, Cedar Creek Falls in Ramona and Devils Backbone.

Courtesy of the San Diego Natural History Museum

Canyoneer Hikes

For a guided experience, the San Diego Natural History Museum offers free guided hikes throughout the county led by volunteers. Hikes are organized every weekend, but are capped in size, so you need to sign up in advance. Priority registration is given to museum members, but if there’s still space then anyone can sign up.

People often join to explore the canyons near their homes that they’ve always been curious about but were hesitant to explore on their own, according to organizers. They also take treks into the desert to explore in groups.

“I sought the Canyoneers out because I was looking to do more desert hiking, but I didn’t feel comfortable going alone,” said Daniel, one of the Canyoneer leaders, on the group’s website. “It’s easy to get lost, there’s spotty cell phone coverage, I’d think ‘what if I got a flat tire?’ The Canyoneers offered the opportunity to explore new trails that I wouldn’t hike on my own.”

Courtesy of the Sierra Club

Wilderness Basics Course

If you want more than just a regular hike to join, and are looking to boost your wilderness skills, you can check out the San Diego Sierra Club’s 10-week wilderness basics course. The course covers hiking, camping, and backpacking through 10 in-class lectures with four weekend outings.

Skills training includes selecting clothing, gear, and equipment; how to use a map and compass; physical conditioning; first aid and safety; food selection and preparation and water filtration; animal encounters; and sanitation. During the overnight outings, participants will have to supply their own equipment.

The course is offered each year from January to May with lectures at 7 p.m. on Tuesday nights in Escondido at San Pasqual High School and in San Diego at the First United Methodist Church – Linder Hall in Mission Valley.

This post contains affiliate links to products and services. We may receive compensation when you click on links.

Claire Trageser has been writing for San Diego Magazine for 10 years. She also is a reporter at KPBS and writes for The New York Times, National Geographic, Marie Claire, Elle and Runner's World.

Everything SD MAY 12, 2025

5 Summer Hikes in San Diego with Coastal Views

When the weather starts to heat up, these trails offer breathtaking views, ocean breezes and easy to difficult ascents

5 Summer Hikes in San Diego with Coastal Views

It may feel a bit cold and cloudy right now thanks to May grey, but warmer weather is fast approaching. And summer is the best time to head to the coast for all your hiking and walking. But don’t let our regularly temperate weather fool you, it can quickly get very hot as you get just 10 miles off the coast. 

So if you’re looking for hikes that beat the heat, we put together a list of our favorite coastal treks to enjoy as the weather starts to spike. With options that range from easy-peasy to more challenging, and all with breathtaking views, here are five of our top summer hikes in San Diego.

Sunset Cliffs Natural Park

This trail along the cliffs in Point Loma is perfect for an easy hike with kids or pets or if you just want a relaxed outing that isn’t too challenging. You can explore Sunset Cliffs’ wandering trails throughout the park and get beautiful ocean views all along the way. Be sure to pay attention to the signs that show where the ocean walls are degrading, to avoid any accidental slips.

  • Distance: ~1.5 miles (out and back)
  • Difficulty: Easy
  • Dogs: Allowed
  • Details: Look for free parking along Sunset Cliffs Boulevard and then start the hike from there.

Cabrillo National Monument & Bayside Trail

For a slightly more challenging (read: hilly) trek, head to Point Loma’s Cabrillo National Monument which commemorates the landing of Juan Rodríguez Cabrillo at San Diego Bay on September 28, 1542. Located here is Bayside Trail which  leads down to the beach before climbing back up. It sits on the southernmost point of San Diego, and makes you feel like you are at the end of the world as you look out to the far-reaching ocean beyond you. When you reach the bottom, there are cool tide pools you can check out as well.

  • Distance: 2.5 miles (out and back)
  • Difficulty: Moderate
  • Dogs: Only allowed on Coastal Trail
  • Details: You need a pass to enter, which costs $20.
Best Hikes in Southern California featuring Cactus to Clouds Trail on San Jacinto Peak in Palm Springs

Annie’s Canyon Trail

The Annie’s Canyon hike isn’t quite on the coast, but it’s close enough that you still get the cool breezes and beautiful views at the top. Plus, the climb to the top is exciting as you make your way up through a white slot canyon, with very narrow walls and ladders. Then you pop out on the top and can see the ocean.

  • Distance: 1.2 miles out and back
  • Difficulty: Moderate
  • Dogs: Allowed, but don’t try to bring them up the ladders in the canyon
  • Details: Parking is free. Park at 150 Solana Point Cir, Solana Beach, CA 92075 and follow the trail east to get to Annie’s Canyon. Don’t use Google Maps! You’ll avoid climbing a very steep hill along the highway

La Jolla Coast Walk Trail

The La Jolla Coast walk is is a pretty hike to take around La Jolla Village right along the ocean, with chances to take in the seals and sea lions along the way. You can explore the wandering paths all the way to La Jolla Shores Beach if you want to dip your toes in the ocean, or turn back at any point along the way.

  • Distance: ~0.6 miles (one way)
  • Difficulty: Easy
  • Dogs: Allowed
  • Details: Find street parking anywhere in La Jolla Village and then head to the trail.

Broken Hill Trail

This is one of the more challenging treks in Torrey Pines State Reserve and has beautiful cliffside views at the end. You can add to the distance to the Broken Hill Trail by taking many of the other offshoot trails—honestly, you can spend an entire day wandering through the reserve if you want to.

  • Distance: ~2.5 miles round trip
  • Difficulty: Moderate
  • Dogs: Not allowed
  • Details: It costs $25 to park at the reserve, but you can pick up a state adventure pass from any local library and then park for free.

Claire Trageser has been writing for San Diego Magazine for 10 years. She also is a reporter at KPBS and writes for The New York Times, National Geographic, Marie Claire, Elle and Runner's World.

Everything SD JANUARY 8, 2025

Our Favorite Hiking Gear for 2025

If your new year's resolution includes getting outdoors more, these backpacks, trail shoes, and GPS watches will make your hikes much more enjoyable

Our Favorite Hiking Gear for 2025
Courtesy of Osprey Packs

It’s the new year, and if the path up Cowles Mountain is any indication, people are eager to get out there and get hiking. Plus, it’s a beautiful way to take advantage of the San Diego region, get free exercise and spend time outside. I already do plenty of hiking, so this year I’m adding a family camping trip to my goals for the year (my husband and son go plenty but I haven’t gone with them yet). 

San Diego's seven bridge hike featuring Balboa Park's Cabrillo Bridge, a popular tourist attraction

It’s not required to get new gear to embark on a goal of hiking or camping or spending more time outside this year, but it can make getting out there easier and more fun. And there are some really cool new pieces of gear to try. Here are a few of my favorites.

Hiking and running gear to buy featuring the Osprey’s Tempest Velocity 20 women's backpack
Courtesy of Osprey

Hiking Backpacks

I kept getting neck and shoulder pain from hiking with a normal backpack, so I switched to a daypack that has more support. I really like Osprey’s Tempest Velocity 20 for women, which has a running-vest-inspired harness, plus a hip belt for more support. And tons of pockets for your phone, water, snacks to bribe your kids with, and a pole-holder and emergency whistle. For kids, the Osprey Daylite Jr. is the perfect size to get your kids used to carrying a pack.

Hiking and running gear to buy featuring the Garmin’s Instinct 3 smart trail watch
Courtesy of Garmin

Hiking GPS Watches

There are a lot of fancy watches out there, and most recreational runners and hikers don’t need the top of the line models. Something with a simple GPS feature has been my go-to. I use a Garmin watch that allows me to create a hiking course on their website, and then I send the course to my watch so I can stay on the trail as I hike. It also counts steps, tracks sleep, and all the other health metrics. But if you want the newest model, Garmin’s Instinct 3 is great for rugged wear, including hiking and camping. It has a metal-reinforced bezel and scratch-resistant display, a built-in flashlight, including variable intensities and an alternate red light, and 18 days of battery life.

Hiking and running gear to buy featuring the Rumpl Backcountry Puffy blanket
Courtesy of Rumpl

Hiking & Camping Blankets

If you’re thinking about backpacking and don’t want the extra weight of a sleeping bag, or if you’re car camping and want to be extra cozy, there are some great new camping blankets on the market that make a big difference. Rumpl recently released the Backcountry Puffy, an upgraded version of the Down Puffy. It has an inner liner for weather-resistance on the inside, a poly shell on the outside to resist stains, and upgraded insulation. It packs down to a tube that’s 5.9 x 14.2 in for one person and less than two pounds. The company also sells even smaller travel blankets–I have one stashed in my car for emergencies.

Hiking and running gear to buy featuring the Salomon Ultra Glide 2 trail running shoes
Courtesy of Amazon

Hiking Shoes and Socks

For day hiking, I really prefer trail shoes that are lighter and more versatile. I’m in love with my Salomon Ultra Glide 2 trail running shoes, which are easy to cinch up and provide the right amount of support. I also always wear SmartWool crew socks, though ankle socks are also great. And my son hikes in Speedcross Trail-Running Shoes.

Hiking and running gear to buy featuring the SmartWool’s women's active long sleeve top
Courtesy of Amazon

Hiking Attire

I usually just hike in running shorts or maybe hiking shorts if I want a little extra coverage. But when it’s on the slightly cold side on a San Diego morning, having something slightly warm is very helpful. I really like SmartWool’s women’s active long sleeve, which is a wool blend outer layer that’s warm but breathable. The company also just released the Women’s Smartloft vest, which has a little extra warmth but not the sweat-inducing insulation of a full puffy vest.

Weego N70 outdoors jump starter
Courtesy of Amazon

Outdoors Jump Starter

I recently also found out about the company Weego, which sells travel jump starters. I didn’t know I needed one of these, but now that I know, it’s hard to imagine not having it. The Weego N70 is great for hiking–basically, you charge it and then can store it in your car or hiking pack for a year. It’s small and lightweight, so you can carry it with you or leave it in the car for car camping, and it can jump start large gas and smaller diesel engines. You can also use it to charge your devices and it has a 400-lumen LED flashlight.

Claire Trageser has been writing for San Diego Magazine for 10 years. She also is a reporter at KPBS and writes for The New York Times, National Geographic, Marie Claire, Elle and Runner's World.

Studio S JULY 25, 2026

These San Diego Companies Are Driving the Region’s Next Wave of Growth

This month, the 2026 San Diego Business Impact Awards recognized local businesses making an impact in clean energy, biotech, hospitality, and beyond

These San Diego Companies Are Driving the Region’s Next Wave of Growth
Photo Credit: Matt Furman

Renewable energy companies building hundreds of power plants. Biotech startups using artificial intelligence to create personalized medicine for children with rare diseases. Hospitality companies quietly powering thousands of local events. Consumer brands growing from beach-town startups into national businesses. These are the kinds of companies driving San Diego’s economy today, and the businesses recognized at this year’s San Diego Business Impact Awards offer a snapshot of where the region is headed.

Hosted July 23 by San Diego Regional Economic Development Corporation (EDC) and JPMorganChase, the second annual awards event honored four local companies for innovation, growth, and economic impact. More than 100 nominations from San Diego’s middle-market businesses were reviewed by a 10-person judging committee, with winners selected across four categories: startup, early-stage innovator, rising star, and established heavyweight.

Two-time honoree Jimbo Someck, founder of Jimbo’s organic grocery stores, also joined the event for a fireside chat on buying local, supporting emerging brands, and giving back to the community.

“San Diego’s strength comes from its makers and builders—the resilient people who endure great risks and overcome obstacles to build and scale a company,” says Aaron Ryan, San Diego Region Manager and Middle Market Banking at JPMorganChase & Co. “These awards aren’t just recognition; they spotlight the talent, grit, and innovation shaping our region’s future. By celebrating those who create and build, we foster connections and fuel the growth that keeps San Diego thriving.”

Photo Credit: Matt Furman

Building the Infrastructure Behind Clean Energy

Heavyweight honoree SOLV Energy has grown alongside the country’s rapid investment in renewable power. “It’s an exciting time for SOLV Energy as we are experiencing significant growth,” says CEO George Hershman. “The business has doubled over the last year and has almost double-digit growth since its inception.”

The Rancho Bernardo-based company designs, builds, operates, and maintains utility-scale solar and energy storage facilities. Since its founding in 2008, SOLV Energy has built more than 500 power plants.

Growth has translated directly into hiring. About 200 employees work from the company’s local headquarters, including roughly 20 interns. “Our intern program is a big part of the way that we grow our workforce,” Hershman says. “Last year, 43 percent of our interns became full-time employees. We believe San Diego is a great community to build and grow a high-tech infrastructure and technology company because of the incredible workforce—the ability to attract top talent and draw from world-class universities.”

Photo Credit: Matt Furman

Developing Medicine One Patient at a Time

Startup honoree La Jolla Labs is tackling one of medicine’s biggest challenges by developing personalized RNA therapeutics for patients with rare diseases—many of them children with neurological disorders like ALS. Using proprietary artificial intelligence and machine learning tools, the biotech company develops treatments tailored to each patient’s specific genetic mutation.

CEO Tamar Grossman says the recognition reflects how far the company has come despite limited resources. “We’re honored to be recognized for our ability to change and save patients’ lives and turn our lean startup into a clinical company with very minimal resources,” she says.

Grossman credits San Diego’s concentration of research institutions—including UC San Diego, the Salk Institute, and Scripps Research—with creating a pipeline of talent and collaboration. “San Diego is one of the world-leading centers for technology, genomics, and RNA therapeutics,” she says. “We have over 30 RNA therapeutics companies here, and we support each other and help with anything related to drug discovery.”

She says that collaborative spirit extends beyond formal partnerships. “You can walk around Torrey Pines, go into a café, and find colleagues from the industry and have an ad hoc conversation,” Grossman says. “That’s something very unique to San Diego.”

Photo Credit: Matt Furman

Powering San Diego’s Special Celebrations

While Snake Oil Venue Company may not be a household name, chances are many San Diegans have attended one of its events. The early-stage innovator honoree has expanded from beverage catering and mixology consulting into venue management, operating Julep Venue in Mission Hills, Bramble Bay Venue in Imperial Beach, Vesper Venue, the Chapel at Liberty Station, and five outdoor venues throughout Liberty Station—more than 500,000 square feet of event space altogether.

“We do a lot of launch parties for corporations and new products,” says CEO Mike Esposito. “I really like working on the entrepreneur side of things, where new businesses are entering the San Diego market and looking to make a splash.”

Snake Oil has executed more than 16,000 events, employed more than 1,000 people, and partnered with more than 900 local vendors, including caterers, florists, photographers, entertainers, and other hospitality businesses. The company also works with many of San Diego’s nonprofits, museums, and cultural institutions. “We get to celebrate people’s most important moments,” Esposito says. “Whether that’s a wedding, celebration of life, or quinceañera, we’re fortunate to be involved in the community in so many different ways.”

Photo Credit: Matt Furman
Photo Credit: Matt Furman

Growing a Beach-Town Brand into a National Business

Rising star honoree ALOHA Collection is proof that a simple idea can grow into a thriving company. Founded by two roommates who wanted a better way to carry wet swimsuits after a day at the beach, the lifestyle brand has grown into a business while maintaining strong year-over-year growth.

Now headquartered in Carlsbad, ALOHA Collection employs more than 100 people and operates its California flagship store in Encinitas, which is slated for a remodel. With roots in Hawaii, the company is known for its lightweight, splash-proof travel bags that have become a familiar sight on beaches in San Diego and beyond.

“‘Aloha’ is part of our name, but it’s also how we move through the world,” says CEO Lynna Barnard. “It’s how we show up for people, the way we travel, the way we give back.” Since day one, the company has maintained a 5 percent giveback to Hawaii conservation efforts, contributing millions of dollars over the years.

“I think what’s so inspiring about ALOHA Collection, and the founders in particular, is when you dream big, those dreams can come true when you work hard and trust in the universe,” Barnard says. “It’s inspiring to be a role model for other people wanting to start businesses from humble beginnings. Start small and watch it grow.”

Together, businesses like these form a cornerstone of San Diego’s economy—not only through the jobs and revenue they generate—but through the local workers they hire, vendors they support, and investments they make in the region. Their growth doesn’t happen in isolation; it ripples outward, strengthening the broader business community and the people who call San Diego home.

Photo Credit: Matt Furman

Partner Content
Hiking SEPTEMBER 10, 2024

3 of the Most Challenging Hikes in San Diego

Check out these butt-busting treks that will leave you sweating and make your wearable fitness device happy

3 of the Most Challenging Hikes in San Diego
Courtesy of Wikimedia Commons/Devindad

Sure, San Diego has its picturesque hikes. Its beautiful scenic hikes where you can contemplate the exquisiteness of our surroundings and remind yourself that this is why your rent or mortgage is so high. It also has fun hikes, social hikes, hikes where you can bring your parents, your kids, and your friends who don’t usually exercise.

But sometimes you just really want a challenge. A butt-busting workout that will leave you panting and make your wearable device very happy with your step count and heart rate.

Luckily, the San Diego region has plenty of these hikes, too. But there are some cautions. Before attempting any of them, make sure you are ready—that you’ve done some easier hikes in the region and have a good base of fitness. Also bring plenty of water, food, sun protection, and go early in the morning on days that will not be as hot.

Hardest hikes in San Diego featuring El Cajon Mountain Trail
Courtesy of AllTrails

El Cajon Mountain Trail – 11.6 Miles

For most hikers, the El Cajon Mountain Trail is really the epitome of challenging hikes in the region. Some like to call it El Capitain, or El Cap, not to be confused with the far taller mountain in Yosemite. But this hike still has lots of steep climbs, and it’s not just a steady uphill, but times where you climb down and then up again to make it to the summit. The trail is rocky at times as well, with big boulders to cover. But if you make it to the top, you’ll feel like you really accomplished something significant. And on a clear day, you can see all the way to the ocean.

Even if you don’t make it all the way, you can stop at any of the saddles on the trail and take in the panoramic views. But be prepared, you will definitely feel sore the next day.

  • Directions: Start at the parking lot on Wildcat Canyon Road.
  • Distance: 11.6 miles roundtrip
  • Dogs: Allowed
  • Details: The parking lot is open from 8 a.m. to 7 p.m. The trail is closed in August due to the heat.
Hardest hikes in San Diego featuring Mt Gower Open Space Preserve
Courtesy of San Diego Parks & Recreation

Mt Gower Open Space Preserve – 9.8 Miles

Mount Gower Open Space Preserve is a massive space in Ramona, and has a few trails that are very challenging but with seriously stunning views. The open space covers 1,574 acres, and has the trail to Mount Gower summit. The summit itself does not actually fall in the preserve—that’s in Cleveland National Forest. But you can reach it on the trail that goes through the preserve. And the viewpoints along the way make the long journey worth it.

There are multiple routes to take to the top. If you follow the southern trail, you get the best views of the San Vicente Valley below.

  • Directions: Start at the parking lot at the end of Gunn Stage Road. 
  • Distance: 9.8 miles roundtrip
  • Dogs: Leashed dogs allowed
  • Details: The parking lot doesn’t open until 9 a.m., but if you want to start earlier, you can park outside the gate. That adds an extra 0.25 miles to your hike. Also, be on the lookout for poison oak, which is sometimes found along the trail.
Hardest hikes in San Diego featuring Black Mountain in Ramona
Courtesy of AllTrails

Black Mountain in Ramona – 14.5 Miles

Another very challenging but rewarding hike in Ramona is Black Mountain. This is not to be confused with the smaller Black Mountain near Rancho Peñasquitos, which is a far easier hike. Sometimes it’s called Big Black Mountain to make the distinction. The trail takes you past a variety of trees and plant life, including oak groves and chaparral, as well one of the biggest growths of Engelmann Oak, a threatened species.

You can start the climb from the Santa Ysabel Truck Trail, which is also open to off-road vehicles, but is always open for hiking. In the rainy months, this road can get very muddy, so be warned.

  • Directions: From downtown Ramona, follow Pamo Road to the gated Forest Service Road entrance. Park along Pamo Road.
  • Distance: 14.5 miles roundtrip
  • Dogs: Leashed dogs allowed
  • Details: Be prepared for mud in the winter and spring. There are no bathrooms at the parking lot or on the trail.

Claire Trageser has been writing for San Diego Magazine for 10 years. She also is a reporter at KPBS and writes for The New York Times, National Geographic, Marie Claire, Elle and Runner's World.

Health & Fitness JULY 15, 2024 (Updated Dec 2, 2022)

10 San Diego Biking Clubs for Every Type of Cyclist

With miles of coastal roadways, bike paths, and mountain bike trails, San Diego is home to a wealth of diverse clubs and meetups for bikers of all abilities

10 San Diego Biking Clubs for Every Type of Cyclist
Courtesy of Adams Avenue Bicycles

In spite of its reputation as a quintessential, laid-back southern California beach town, America’s Finest City is perpetually on the move, especially when powered by pedals. With miles of coastal roadways, bike paths, and mountain bike trails, it’s no surprise that San Diego is home to a diverse cycling community with clubs and meetups for bikers of all interests and abilities. Whether riding road, trail, or somewhere inbetween, these group rides are sure to help you find your peloton—or at least your two-wheeled wolfpack.

San Diego biking club Moment Cycles Tuesday and Thursday morning bike rides
Courtesy of Moment Bicycles

Moment Bicycles

Old Town, Carmel Valley

Featuring shop locations in Old Town and Carmel Valley, and group rides leaving from both throughout the week, Moment Bicycles is a good option for both novice and experience riders. Early bird roadies can check out Moment’s 6:30 a.m. Tuesday and Thursday morning rides which treat riders to gorgeous views of San Diego Bay, as they make their way through Point Loma to Cabrillo National Monument, culminating in hill repeats on Tide Pool Hill before returning to Old Town.

Those looking to get off the beaten path (or for a later start) can join Moment’s mountain bike rides, which take place at 8:30 a.m. on the fourth Saturday of every month. While the route each month will vary, the ride typically leaves from the Carmel Valley location and details will be communicated through Moment’s website in advance. Moment also hosts Sunday morning rides with different routes each week.

San Diego Bicycle Club

La Jolla

If skinny tires and spandex are your style, the San Diego Bicycle Club has just the peloton for you. Organizing events since 1976, SDBC continues to host Saturday morning meetups with seven different group and distance options for road riders at all stages in their cycling progression. Elite riders can push the pace with peers in the A Group, while hardcore roadies and weekend warriors will find their cadence in the B and C Groups. The Development Groups offer new riders the chance to build skills while focusing on safe group riding dynamics and techniques like paceline rotation. Each group leaves from UC Cyclery in La Jolla and riding starts at 8:30 a.m.

San Diego biking club No Spandex Saturday Saturday group rides
Courtesy of No Spandex Saturday

No Spandex Saturday

Normal Heights

Beloved Normal Heights cycling establishment, Uptown Bicycles, may have recently closed shop, but that hasn’t stopped its former proprietors from continuing their No Spandex Saturday rides. As the name suggests, leave the lycra at home—this casual group ride is about the simple pleasures and camaraderie of enjoying the city on two wheels. Each week’s route is posted in advance on the group’s Instagram page and tends to feature a stop or two for refreshments at local favorites.

San Diego biking club Gravelsoke's monthly gravel rides event
Courtesy of Gravelstoke

Gravelstoke

Location Varies

There’s enough asphalt in San Diego to keep even the most tenacious spinner satisfied, but sometimes the greatest thrills in life require taking the road less pedaled, which is where Gravelstoke comes in. An online hub for gravel riders, racers, bikepackers, and anyone else who enjoys adventure on two wheels, Gravelstoke hosts gravel rides and events on a monthly basis. Routes and locations are posted in advance on Gravelstoke’s event calendar and feature a mix of gravel, trail, and road riding conditions.

San Diego biking club Fiesta Island Tracklocross Association featuring monthly Saturday races
Courtesy of San Diego Bicycle Club

Fiesta Island Tracklocross

Fiesta Island

It’s often said that the simplest things in life are the best, and the best things in life are free—so why not apply that to biking, too? With no entry fees, no race numbers, and no registration, the Fiesta Island Tracklocross Association’s monthly Saturday race series has everything you want, and nothing you don’t. Starting at 9:30 a.m. the first Saturday of every month, a bike and the willingness to pedal for glory are all that is required to enter. Any type of bicycle is allowed, however “tracklocross” bikes—hybrid track/cyclocross bikes—are encouraged.

San Diego biking club Adams Avenue Bicycles Monday Smackdown group road rides
Courtesy of Adams Avenue Bicycles

Adams Avenue Bicycles

North Park/Florida Canyon/Various

Adams Avenue Bicycles hosts multiple rides that are certain to keep even the heartiest velo fanatics busy. Drop bar banshees, gravel grinders and mountain mashers will all find something to suit their styles throughout the month. Roadie watt watchers can spin until their heart’s content each week on the Monday Smackdown road rides. Leaving from Adams Avenue Bicycles at 6:45 p.m., this ride is all about showing up and throwing down over the course of 26.88 miles before returning to the shop.

Mountain bikers and gravel riders seeking a midweek session will appreciate the DirTNR rides occurring each Tuesday night during the velodrome racing season. Riders link up at the velodrome at 5:15 p.m. before rolling out for a casual hour-long ride through Florida Canyon, returning to the velodrome in time to catch some track racing action.

Those who want to take their riding further afield will enjoy the monthly Sunday Field Trips, typically scheduled for the second Sunday of each month. Each trip will explore a different part of the county with locations and routes shared ahead of time on their website.

Awarewolf Full Moon Bike Ride

Location Varies

With the tagline, “We’re a pack. Not a mass,” Awarewolf is a collection of cyclists led by Charlie Sears and Ricardo Juarez, with the aim of increasing bicycling participation, safety and, of course, awareness, especially between riders and drivers in San Diego. In keeping with this mission, Awarewolf hosts a monthly Full Moon Bike Ride open to riders of all styles, from casual cruisers to fixed gear fanatics. The time, location and routes vary month-to-month and are posted in advance on Awarewolf’s website, but one thing is certain: when the Awarewolves are out, even the moon cycles.

San Diego biking club SheWolves Thursday night bike rides LGBTQ+ friendly
Courtesy of SheWolves

SheWolves

Balboa Park

The Awarewolves aren’t the only pack of pedalers in town; the SheWolves bring their own lycanthropic flair to biking. A cycling club for women, trans, femme, and gender nonconforming riders, the SheWolves focus on fostering inclusion and allyship in the San Diego cycling scene. Thursday night group rides leave from the Bea Evenson Fountain in Balboa Park at 7:15 p.m. and end at a different bar or brewery for post-ride libations each week.

San Diego biking club Rouleur Brewing Social Ride featuring cyclists in matching Rouleur jerseys
Courtesy of Rouleur Brewing

Rouleur Brewing Social Ride

North Park

Given its connections to cycling (its name is a French term for “having wheels,” and was later adopted by racers), it’s no surprise that North County beer staple and bike themed brewery, Rouleur, hosts a social ride every Thursday night from its North Park tap room. The ride begins at 6:00 p.m. and follows a 17-mile route, ending back at Rouleur for beer and refreshments.

San Diego biking club featuring San Diego Bike Coalition on a group ride downtown
Courtesy of San Diego County Bicycle Coalition

Bonus: San Diego Bike Coalition

Various Locations

The San Diego Bike Coalition does essential advocacy work to ensure the region’s bicycling culture continues to grow and thrive by championing projects to improve cycling infrastructure, access to bike lanes, and policies that benefit riders. While the Bike Coalition doesn’t host a dedicated weekly ride, they do publish a robust monthly calendar of biking events in the area, ranging from local races to classes on safe riding skills and bicycle maintenance.

Biking Outdoors
Partner Content AUGUST 6, 2026

Exploring the Frontiers of Biotechnology: How Research-Focused Companies Support Scientific Discovery

Biotechnology is one of the most dynamic and rapidly evolving fields in modern science.

Exploring the Frontiers of Biotechnology: How Research-Focused Companies Support Scientific Discovery
Sam Sulek, co-owner of NewBioRX | Courtesy of NewBioRX

From advancements in cellular biology and molecular research to innovations that deepen our understanding of complex biological systems, biotechnology continues to influence how researchers explore some of science’s most important questions.

While major discoveries often capture headlines, the process behind those breakthroughs receives far less attention. Scientific progress depends on a vast network of researchers, laboratories, manufacturers, and specialized organizations working together to support ongoing investigation and discovery.

The Growing Importance of Biotechnology

In recent years, biotechnology has moved beyond the walls of research institutions and into mainstream conversation. Increased access to scientific information, educational content, and expert commentary has sparked growing public interest in the biological sciences.

Topics once discussed primarily within academic circles are now reaching broader audiences through podcasts, documentaries, digital media, and online communities. As a result, more people are developing an appreciation for the research, experimentation, and innovation that drive scientific advancement.

This growing visibility has transformed biotechnology from a largely specialized field into a subject of interest for educators, innovators, investors, and curious observers alike.

The Hidden Infrastructure Behind Discovery

Scientific breakthroughs often capture public attention, but the infrastructure that makes those breakthroughs possible rarely receives the same recognition. Behind every new discovery are years of investigation, testing, analysis, and refinement.

Behind nearly every research project is a network of laboratories, suppliers, technical specialists, and research-focused organizations working together to support scientific exploration. Laboratory infrastructure, specialized materials, quality standards, and reliable methodologies all contribute to the integrity of the research process.

When these foundational elements are in place, researchers can focus on generating insights, exploring new ideas, and building upon existing knowledge. Although much of this work occurs behind the scenes, it plays a critical role in helping science move forward.

Why Discovery Depends on More Than Researchers Alone

As biotechnology continues to evolve, research-focused organizations have become increasingly important contributors to the broader scientific ecosystem.

Among them is NewBioRx, a company operating within the biotechnology and life sciences sector. Like many organizations operating within the broader research ecosystem, NewBioRx contributes to the network of suppliers, laboratories, and scientific stakeholders that help support ongoing research efforts.

As scientific research becomes increasingly sophisticated, organizations that help support the research environment contribute to a culture where innovation can continue to thrive. Their work may not always be visible to the public, but it forms part of the foundation that enables scientific progress.

Why Science Is Reaching Wider Audiences

One of the most notable developments in recent years has been the growing public fascination with science and human biology.

Scientific concepts that were once primarily discussed within research settings are now reaching wider audiences through educational content, podcasts, digital media, and online communities. People are becoming increasingly interested not only in scientific outcomes, but also in the process of discovery itself.

The growing visibility of science has also created new connections between scientific communities and broader audiences. Individuals who operate across multiple worlds—including fitness, media, and life sciences—have helped introduce scientific topics to audiences that may not have engaged with them previously.

One example is Sam Sulek, co-founder of NewBioRx, whose involvement across fitness culture and the life sciences sector reflects the growing intersection between public curiosity and scientific exploration.

As co-founder of NewBioRx, he has helped champion a research-focused approach to scientific inquiry while supporting broader conversations around scientific literacy and discovery.

As scientific discovery becomes increasingly collaborative, public attention is beginning to extend beyond individual breakthroughs and toward the broader ecosystem that makes those breakthroughs possible. From researchers and laboratories to the organizations that support them, scientific progress remains a collective effort built on curiosity, expertise, and long-term commitment.

Partner Content

Thousands of savvy locals already get it.

San Diego's best restaurants, experiences, and events—handpicked and delivered to your inbox weekly. You in?

Close the CTA

Contact Us

1230 Columbia Street, Suite 800,

San Diego, CA