Guides AUGUST 21, 2023

San Diego Neighborhood Guide: La Jolla

Where to eat, shop, and play in one of the county’s most coveted beach towns

San Diego Neighborhood Guide: La Jolla
Photo Credit: Cole Novak

Rugged coastlines, hidden surf spots, posh boutiques, and eateries with a coastal ambience are all quintessential features of La Jolla. Known as the “Jewel of San Diego County,” La Jolla provides a range of bites and experiences that feel just as good as the city’s other draws: warm sun on your skin and salty ocean air. 

Plate full of food from San Diego restaurant Marisi in La Jolla
Photo Credit: James Tran

La Jolla Restaurants & Bars

Marisi

Marisi opened last fall, bringing Amalfi Coast–inspired dishes and sexy, tiled surrounds to downtown La Jolla (and nabbing critic’s choice for Best New Restaurant in our 2023 Best Restaurants issue). Owned by five La Jolla natives, Marisi offers hand-rolled pasta, traditional butchery, and housemade limoncello. 

1044 Wall Street

Mary’s Gourmet Salads

A good option for a quick, pre-beach lunch, Mary’s crafts a kaleidoscopic array of fresh salads (including a build-your-own options for those who like to go off-book). Try the Thai Crunch salad, which tops chopped fruits, veggies, and crunchy stuff (mango, Napa cabbage, and wonton strips, to name a few) in a tangy Thai dressing. 

723 Pearl Street

Taco Stand

If you didn’t eat el pastor at Taco Stand, did you really visit La Jolla? The taqueria brings Tijuana-style bites to this side of the border. Accompany your tacos with the eatery’s incredible elote (corn on the cob), sprinkled with parmesan and chili powder. Round it out with housemade churros.

621 Pearl Street

El Pescador

El Pescador serves a variety of seafood options, but the local fish is where it’s at. Chow down on char-grilled yellowtail, halibut, sea bass, and even thresher shark from hometown waters. You can also buy seafood by the pound for an ultra-fresh dinner at home.

634 Pearl Street

Paradisea

La Jollans hit up Bird Rock for pre-surf cups of coffee, but the neighborhood typically turns into a ghost town after 8 p.m. La Jolla locals Zoe and Eric Kleinbub intend to stir up some excitement with their new passion project: Paradisea. The upscale dinner joint serves classical California cuisine and a bangin’ happy-hour cocktail list. Try the white sea bass crudo and the beef tartare, which derives inspiration from Japanese flavors. 

5680 La Jolla Boulevard

Bobboi Natural Gelato

Don’t be alarmed by the apparent lack of gelato at Bobboi—the shop keeps their sweet treats hidden away to maintain the optimum temperature. The flavors (including a charcoal-infused vanilla, rose honey, and the three-nut Mediterraneo) reflect what is locally in season.

8008 Girard Avenue

Shorehouse Kitchen

Shorehouse Kitchen satisfies sweet and salty brunch cravings in La Jolla Shores. The cocktail menu includes a mai tai with lilikoi foam, a hazy Irish coffee, and a margarita fresca with fresh-squeezed orange juice. Soak up the morning booze with the parmesan risotto benedict or the caramelized Tahitian vanilla bean toast.

2236 Avenida De La Playa

Exterior of La Valencia Hotel and Shops located in La Jolla, San Diego
Courtesy of Bay Bird Inc.

La Jolla Shops & Boutiques

Aviator Nation

Founded in a Venice Beach garage, Aviator Nation sells activewear, trucker hats, bikinis, and cozy sweat-suits that channel ’70s surfer fashion. While the products can be pricey, each piece is hand-sewn in California and as soft as your favorite vintage hoodie

7840 Girard Avenue

Vuori

Encinitas native Joe Kudla founded Vuori in 2014, starting with men’s shorts before expanding to activewear for all genders. Inspired by surf styles but designed to sustain high-intensity workouts, the apparel is ethically manufactured with earth-friendly materials.

7841 Girard Avenue

La Valencia Hotel

La Jolla’s La Valencia, known as the “Pink Lady,” has welcomed guests for over 95 years. Scope out views of the Pacific while nibbling on persimmon scallops at the onsite Mediterranean Room restaurant or enjoy a facial or massage at the spa.

1132 Prospect Street

Mitch’s Surf Shop

Sure, flip-flops and board shorts are staples in every San Diegan’s closet, but what really marks a La Jollan is a hat or tee from Mitch’s Surf Shop. Founded in 1967, the iconic store gears up groms with boards, wetsuits, fins, and other surf staples.

631 Pearl Street

Estancia La Jolla Hotel & Spa

Featuring 210 rooms on 10 verdant acres, the Estancia is a favorite for local babymoons and staycations. Brunch at the hotel’s tea party–inspired Greenfinch Restaurant and lounge at the saltwater pool before hitting the spa for a CBD-oil massage. 9700 N Torrey Pines Road

Warwick’s 

The country’s oldest and continuously family-owned bookstore, Warwick’s hosts high-profile author events in La Jolla. The shop’s staff offers an almost overwhelming number of excellent recs, and, beyond their wide selection of literature, you can also find stationary items, jewelry, and custom wrapping services. 

7812 Girard Avenue

Hermosa Surf Shop

What’s more La Jolla than hand-shaped surfboards and açai bowls? A joint that sells both. Hermosa Surf Shop is a new, locally owned space for smoothies, tea, beachy apparel, and surf gear. Inviting and photogenic, it’s a great spot to meet other wave-chasers.

5636 La Jolla Boulevard

Exterior of the art gallery the Museum of Contemporary Art San Diego in La Jolla
Courtesy of the Museum of Contemporary Art San Diego

Things to Do in La Jolla

La Jolla Open Aire Farmers Market

Every Sunday morning, around 150 vendors gather at La Jolla Elementary School. In addition to flowers, fruits, and veggies, shoppers can find locally made clothing, jewelry, and personal care items. Personally, I never leave without a fresh-squeezed juice and a savory crepe. 

7337 Girard Avenue

La Jolla Cove

La Jolla Cove’s picturesque bluffs are the perfect destination for a sunset stroll. The Children’s Pool—a bit of a misnomer, since little ones should be kept close at hand here—is ground zero for gawking at sea lions and snorkeling in some of San Diego County’s clearest waters. 

1100 Coast Boulevard

Museum of Contemporary Art San Diego 

Newly remodeled, the Museum of Contemporary Art San Diego sits on three acres and houses thousands of works of thought-provoking modern art. After wandering the rotating exhibitions, grab Mediterranean small plates at the onsite Kitchen.  

700 Prospect Street

La Jolla Beach & Tennis Club 

I’m an LJ native, so La Jolla Beach & Tennis Club forms a core part of my childhood memories. The club is home to numerous family-friendly activities, from pickleball to poolside fun. Tip: Kids can collect a bag of trash from the beach for a free scoop of ice cream!

2000 Spindrift Drive

La Jolla Kayak

La Jolla boasts some of California’s most beautiful coastline, featuring caves, marine life, and stunning reefs. Safely explore all this goodness with a snorkel or kayak tour with La Jolla Kayak. The company’s guides can show you the best areas to spot leopard sharks and help you paddle through peaceful marine caverns.

2199 Avenida De La Playa

Windansea Beach

Windansea Beach is a hub for locals, whether they’re suiting up for a surf sesh at the Shack or laying out in the soft sand at Westbourne. Windansea is the perfect location for a salty swim, a sunset drive, a picturesque proposal, or a beach picnic. 

6800 Neptune Place

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Everything SD APRIL 1, 2024

New Guidebook Highlights Our Binational Community

Megan Groth’s photo-heavy book, "Places We Love San Diego Tijuana," celebrates the public spaces we already have—and emphasizes our need for more

New Guidebook Highlights Our Binational Community
By Lisa Conrad

“The book is basically a piece of advocacy for better urban design wrapped in a sexy guidebook,” says Megan Groth, author of Places We Love San Diego Tijuana. The book—272 pages of the very best places to visit from North County to Tijuana—is rich with beautiful photography and studded with bilingual essays encouraging new and improved public spaces. It’s a love letter, of sorts. And a call to action.

Inspiration for the book struck Groth—an urbanist, educator, and native San Diegan—after she studied architecture in Helsinki, Finland, just one year before the city was announced as the 2012 World Design Capital. When she returned in 2012 for a conference, Groth picked up a portable, photo-oriented guidebook about Helsinki. 

But it wasn’t until years later, when she was back home in San Diego, that she rediscovered the book and really began musing about creating a similar guide for San Diego and Tijuana. 

Passion for representation, public spaces, and community has been a consistent theme since those early days. The accumulation of all the places in the guide was the result of, yes, lots of research, but also the snowball effect that came from Groth reaching out to “friends and friends of friends and neighbors and just saying, ‘Hey, I’m writing this book. What do you think?’” 

"Places We Love San Diego Tijuana" features Jenna Selby's photo of the Rady Shell at Jacobs Park.
The Rady Shell at Jacobs Park, Downtown San Diego
Photo Credit: Jenna Selby

Groth embraced the diversity of locations that came from crowdsourcing. She had just one criterion for inclusion: that each place is free and publicly accessible. “I did make a few exceptions for places like the Mingei and the Museum of Contemporary Art San Diego, because I am an architect and both of those projects have recent amazing, architecturally significant renovations,” she notes. “I felt like it was important that those were celebrated.” 

Though your typical guidebook is penned with a visitor’s perspective in mind, Groth hopes to see Places We Love taken up by locals and tourists alike. “I think the goal was not to restrict it, and so not to write it in a way that didn’t feel accessible to everyone,” she says. 

Her desire for an inclusive look at the area also drove her decision to make the guide a binational one. “I don’t know of any other book that shows both [Tijuana and San Diego] together as one, and that is the reality of so many people that live here,” she says. Blurbs describing each place—regardless of what side of the border it’s on—are published in English and Spanish, and Groth drew visual connections between the two cities by ensuring that Tijuana and San Diego were photographed “in the same vein.”

"Places We Love San Diego Tijuana" features this image of Parque Xicoténcatl by Eduardo Heredia Cabuto.
Parque Xicoténcatl, Tijuana
Photo Credit: Eduardo Heredia Cabuto

Groth and her team commissioned more than 15 photographers to shoot the book’s locations, resulting in a beautiful array of styles, including both digital and analog snaps. Though Groth allotted creative control to the photographers, she did stress the importance of capturing the relationship between people and space, which is why you’ll see locals and visitors hanging out in almost every photo. 

A 100-or-so-word blurb packed with history and fun facts accompanies the photograph of each location. Groth also uses this space to urge people to visit and care about these places and to emphasize the importance of public spaces. “We need to further invest in these places and understand how they came to be so that we can make more now and in the future,” she says.

"Places We Love San Diego Tijuana" includes bilingual blurbs and a photo on each page.
Photo Credit: Jazzmine Taylor

She believes that bringing “more [and] better” public spaces to San Diego and Tijuana requires an equal division of work between top-down and bottom-up policies. “The truth is, you have to have both because, if not, you’ll have communities organizing and working very hard without the support of the city or country, and you’ll have public entities putting resources into policies and plans without community support,” she says. “Neither scenario is effective or sustainable.”

Coincidentally, around the same time that Groth was putting final touches on Places We Love, San Diego and Tijuana were jointly named the 2024 World Design Capital. Groth, however, feels that “it’s not that we are a world design capital as much as I think this is a year that we can really galvanize around [that title] to promote things—you know, move the dial.” And that’s exactly what she aims to do with her book: to guide us not just through the San Diego and Tijuana of today, but to the future of public spaces.

Learn more about placeswelovesdtj.com or check out a panel discussion with Groth on May 18 in Liberty Station.

Amanda Parmele is a third year undergraduate student at UCSD and works at SD Magazine as a Photography/Visual Editing intern. She takes photos for her school newspaper, is a writing mentor, and loves surf photography, though she cannot surf to save her life.

Everything SD FEBRUARY 1, 2024

Is Coronado Part of the South Bay?

We asked the region's experts to weigh in on the debate—their answers may surprise you

Is Coronado Part of the South Bay?
Photo Credit: Cole Novak

“Is Coronado part of the South Bay?” read an innocent chat sent out the entire SDM staff one day.

Here we go…, I remember thinking. What followed was a flurry of animated debate.

“ABSOLUTELY NOT,” read a reply from a staff member, who lives in Chula Vista.

“Of course!” said another, who lives in Coronado. Folks from the city and North and East Counties weighed in, drawing lines according to the Coronado Bridge, the 94 freeway, and where Southeast meets National City. They evaluated the boundaries of communities like Imperial Beach, Coronado Cays, and Coronado proper. Folks from Chula Vista, in particular, were the most in opposition, likely owing to the stark cultural differences between the wealthy, mostly-white island (peninsula, actually) and the majority non-white cities east of the 5.

We reached no consensus, even among staff who live in South Bay, so I looked outward. “That’s funny to me,” texted Richard Bailey, Coronado’s mayor. “To be honest, I haven’t given it much thought, but, yes, I definitely consider us part of the South Bay.”

Photo by San Diego photography Randy Dible featuring a lone flamingo in the Coronado Cays surrounded by ducks
Photo Credit: Randy Dible

Serge Dedina, former mayor of Imperial Beach, agreed, and offered some social proof. “Traditionally, in terms of high school sports and even now with politics … there was the South Bay Metro League, and Coronado was part of it. The mayors held meetings for the South Bay, which includes San Diego, National City, Chula Vista, IB, and ‘Nado,” he said, using an affectionate nickname for the Crown City.

“The city of Coronado is often referred to as located in ‘South Bay for directional or regional purposes,” wrote Andrea McCullough, who handles communications for the city of Coronado.

A dual call to the Chamber of Commerce and Discover Coronado (the tourism board), which share an office, resulted in some discussion. Both entities said they “absolutely” consider Coronado part of South Bay, but neither organization markets the city as such officially. Additionally, Coronado used to be in the same congressional district as the rest of the South Bay cities, but since redistricting in 2022, it is now looped in with the northern coastal cities.

“We still feel the historical geographical designation,” added Rena Clancy, executive director of the Chamber, but someone else in the office piped up in the background: “Honestly, I was sure of the answer when the question was first asked. But now that we talked through it, I’m not so sure. And I was born and raised here.”

So, Coronado is part of South Bay, but it’s also its own thing. The term “South Bay” is colloquial, anyway-it’s not a government designation, but a geographic and cultural one. It’s a vibe, one that Coronado fits into… depending on who you talk to.

Jackie is a long-time freelance journalist covering cannabis, food/restaurants, travel, labor, wine, spirits, arts & culture, design, and other topics. Her work has been selected twice for Best American Travel Writing, and she has won a variety of national and local awards for her writing and reporting.

Living & Design DECEMBER 22, 2023

San Diego Neighborhood Guide: Kearny Mesa

Where to eat, shop, and play in the home of the Convoy district

San Diego Neighborhood Guide: Kearny Mesa
Courtesy of Real of the 52 Remedies

Anyone seeking some of San Diego’s best noodles has likely wandered to Convoy, our city’s official Pan-Asian Cultural District. We won’t pretend that beloved cluster of restaurants laying down hot pot, ramen, and bibimbap isn’t a major part of Kearny Mesa’s appeal, but there’s much to do in the neighborhood besides chowing down. You’ll find shops slinging imported goods and adventure-ready active gear here, as well as performance venues, unique date spots, and opportunities to take to the sky or sea.

Here’s our guide to the top places to explore next time you’re in Kearny Mesa.

A tableful of asian food dishes including pork, salads, and steamed  from Realm of the 52 Remedies located in the Convoy District in Kearny Mesa, San Diego
Courtesy of Realm of the 52 Remedies

Kearny Mesa Restaurants & Bars

H Mart

This Korean supermarket is a one-stop shop for grocery items like marinated meats, kimchi, and banchan (side dishes), plus imported housewares and beauty products. There’s also a food hall onsite with five vendors offering quick-service bites like Korean corn dogs and fried chicken

7725 Balboa Avenue

Shancheng Lameizi Hot Pot

Hot pot restaurant chain Shancheng Lameizi has 20-plus locations in Beijing, but the eatery is harder to find stateside—Convoy’s is one of only three in the US. Here, you’ll cook meats and veggies at your table in two bubbling broths: one spiced with Guizhou peppers, the other more mild. 

4225 Convoy Street

O’Brien’s Pub

Surrounded by Asian eateries, this American pub with an Irish name stands out on Convoy Street. O’Brien’s was one of the first craft breweries in San Diego. Emphasizing hoppy beers on tap and Belgian ales in bottles, they also have great pub food, including burgers, sandwiches, salads, and housemade soups. 

4646 Convoy Street

Realm of the 52 Remedies

This cozy hidden speakeasy in Convoy Street’s Common Theory serves creative, seasonal cocktails and small plates. Guests pass through a stark-white apothecary before emerging into a sexy, dimly lit drinking den slinging mixes inspired by everything from manga and anime to classic Japanese treats.

4805 Convoy Street

Two Hands Corn Dogs

A popular street food in Seoul, Korean corn dogs are fried in a rice flour batter for a crispy exterior with chewiness beneath. Two Hands offers a broad range of batters, seasonings, and fillings, including cheese sticks and plant-based franks for vegetarian diners.

3860 Convoy Street, Suite 100

RakiRaki

RakiRaki is best known for its ramen (get the spicy miso tonkotsu with mochi noodles), but chef Junya Watanabe’s popular local restaurant chain also serves other staples from Japanese cuisine, such as gyoza, curry, sushi, and crispy chicken karaage. 

4646 Convoy Street, Suite 102-A

The Butcher Shop

This retro, Chicago-style steakhouse serves all the standards: prime rib, lobster bisque, salt-covered baked potatoes. The Butcher Shop grills all its beef—from dainty steak medallions to a formidable 48-ounce tomahawk—over mesquite wood.

5255 Kearny Villa Road

MNGO Cafe

The moniker says it all. This little sweet shop transforms its namesake fruit into all sorts of desserts, from cakes, ice cream, and kakigori (Japanese shaved ice) to milk teas and lemonades. But you’ll find other flavors here, too, including strawberry-, lychee-, and taro-based treats.

4176 Convoy Street

Zion Market

Seeking pre-made Korean foods or sushi-grade fish to make rolls at home? Stop by this sprawling grocery store. Zion Market also houses counter-serve eateries, a location of the delicious Korean bakery chain Paris Baguette, clothing shops, a travel agency, and more.

7655 Clairemont Mesa Boulevard

Cafe Hue

Crepes are king at Cafe Hue, which serves sweet and savory versions of the paper-thin pancakes (the nutella-stuffed is most popular, but don’t sleep on the cookie butter). Guests can also get Belgian waffles, coffee, and rotating flavors of gelato.

3860 Convoy Street

Marukai Japanese market in the Convoy District in Kearny Mesa
Courtesy of Marukai

Kearny Mesa Shops & Boutiques

BOOKOFF

Bibliophiles should set aside at least an hour to browse through the shelves at this packed-to-the-gills used bookstore. Those searching for hard-to-find manga and older DVDs and TV shows may have particular luck here. BOOKOFF also vends figurines and collectibles and purchases used items to resell. 

4240 Kearny Mesa Road, Suite 128

Marukai

This vibrant, mega outpost for Japanese goods sprawls across three buildings, vending groceries, grab-and-go bites, toys, electronics, porcelain dishware, and even furniture. Signs throughout the shelves stocked with food offer suggestions and instructions for popular Japanese dishes.

8151 Balboa Avenue

REI

Kearny Mesa is home to one of San Diego’s two REI locations, a campers’ wonderland slinging activewear and must-haves for backpacking, rock climbing, and other outdoor adventures. REI also offers a bike shop, a ski shop, and used and rental gear.

5556 Copley Drive

Road Runner Sports

Overwhelmed by the deluge of running shoes on the market? Leave it up to science. The staff at Road Runner Sports will create a 3D scan of your feet to determine the best-fitting shoes (and even socks!) and create custom insoles for your trotters. You can also check out their activewear, fitness gear, and nutrition products. 

5553 Copley Drive

Sin City Skates

Owned and operated by experienced skaters, Sin City Skates is a great spot for beginners just foraying into roller skating to gear up and get some expert tips. The shop also offers lessons and transforms ordinary shoes—including sneakers and Doc Martens—into tricked-out skates.

8280 Clairemont Mesa Boulevard, Suite 126

Interior of Hendo Studios a rented space for photo shoots, recording podcasts, and filming commercials
Courtesy of Hendo Studios

Things to Do in Kearny Mesa

Axe Thro Co

Before indulging on Convoy Street, stop by the family-owned Axe Thro Co for a fun workout and personalized instructions for improving your aim. Groups can also pass time at onsite pool tables while waiting for their turn to toss.

4428 Convoy Street, Suite 310

The Golf Bar

Practice your swing at The Golf Bar, where simulation technology allows you to play 18 holes in the great indoors. You can also order beer and bites, catch a game on TV, and try your hand at other simulated sports like baseball and soccer. 

5583 Clairemont Mesa Boulevard

Mic Drop Comedy

This spacious stand-up venue has welcomed major names like Margaret Cho, Fortune Feimster, and Emma Willmann. Mic Drop hosts shows nearly every night and occasionally offers classes for aspiring comics. 

8878 Clairemont Mesa Boulevard

The Unlockables Escape Room

Grab your besties and test your mettle against a series of puzzles. Games at The Unlockables’ Kearny Mesa location ask you to create an antidote to end a zombie apocalypse, pull off a pawn shop heist, and figure out whether the high school principal is an extraterrestrial.

7380 Clairemont Mesa Boulevard, Suite 205

San Diego Sky Tours

Get a birds-eye view of the San Diego skyline with this veteran-owned business’s aerial tours and biplane flights. Former military pilots from San Diego Sky Tours can take you on a thrilling ride full of loops and rolls or offer a more relaxing jaunt over the ocean to catch sight of whales and dolphins.

Executive Airpark, 3717 John J Montgomery Drive

Hendo Studios 

Your band’s music video shoot just got an upgrade. Hendo Studios offers 2,000 square feet of studio space complete with makeup stations and an audio recording area for capturing photos, films, commercials, podcasts, and more. 

4898 Ronson Court, Suite E

Ocean Enterprises

Take advantage of San Diego’s seaside locale by getting up close and personal with some aquatic critters. Ocean Enterprises offers scuba diving lessons, special courses in subjects like underwater photography, and scuba gear rentals and repairs.

7710 Balboa Avenue, Suite 101

San Diego Musical Theatre

Can’t make it to the Big Apple this year? Catch a Broadway show closer to home at San Diego Musical Theatre, which has staged productions of major musicals like Little Shop of Horrors, In the Heights, and Rent.

7710 Balboa Avenue, Suite 101

Mimi Le

About Mimi Le

Mimi Le is a web intern at San Diego Magazine. She is currently majoring in Communications at the University of California - San Diego with a minor in Marketing and plans to graduate in spring of 2024. She is always looking for creative and culturally-enriching ways to fill her days.

Studio S JUNE 12, 2026

Nominations Open for the San Diego Business Impact Awards

The annual event honors middle market companies creating jobs, scaling up, and investing in the region

Nominations Open for the San Diego Business Impact Awards
Photo Credit: Kimberly Motos

San Diego is known for its startup culture and innovation economy, but what happens when the company moves beyond its early-stage years? The San Diego Business Impact Awards aim to answer that question, spotlighting the middle market businesses helping drive the region’s economy.

Hosted by San Diego Regional Economic Development Corporation (EDC) and JPMorganChase, the second annual awards celebration takes place on Thursday, July 23, from 4:30 to 7:00 p.m. at Scripps Research Auditorium. More than 200 executives, entrepreneurs, and business leaders are expected to attend the networking and cocktail event honoring some of San Diego County’s fastest-growing companies.

Businesses headquartered in San Diego County that have operated for at least two years are encouraged to submit their nomination by Thursday, June 18 at 4 p.m. Companies across industries—from technology and life sciences to tourism and consumer products, as well as pre-revenue startups—are eligible for recognition.

For EDC President and CEO Mark Cafferty, the event is as much about building connections as celebrating success. “We’ve had a longtime partnership with JPMorganChase; their work aligns with our efforts to support underserved communities and drive talent development,” says Cafferty. “And the networking was invaluable last year. I’m still in touch with people I met at last year’s awards.”

Photo Credit: Kimberly Motos

EDC is an independently-funded nonprofit that works directly with San Diego companies to help them grow the local economy, make the region as a whole more competitive, and attract and retain top-tier talent with quality jobs. Through EDC, companies can get help starting or expanding their business with support for things like site selection, permit navigation, and regulatory guidance, plus connections to local resources and potential business collaborators.

The San Diego Business Impact Awards began as an idea with one of EDC’s longtime strategic partners, JPMorganChase. The two organizations share a commitment to San Diego and are dedicated to bolstering middle market businesses.

“We’re blessed with a robust innovation economy and startup community,” says Aaron Ryan, San Diego Region Manager for JPMorgan’s Commercial and Investment Bank and vice chair of the firm’s’ San Diego Market Leadership Team. “But one of the segments of the business community we felt was overlooked was emerging middle market companies—the businesses that are no longer small but not yet large.”

Ryan says supporting those companies is critical as they scale and decide where to invest, hire, and grow.

San Diego’s high cost of living remains one of the region’s biggest business challenges, making talent recruitment and retention increasingly competitive. But local leaders point to the region’s quality of life, climate, and collaborative business community as advantages that continue to attract employers and workers.

Photo Credit: Kimberly Motos

“In order to support thriving households, there has to be enough high-quality jobs for people to be able to afford to live here,” Cafferty says. “Once a company grows and excels past that middle market point in their growth cycle, they become much more likely to pay higher wages and compete globally.”

Both Cafferty and Ryan proudly tout the unique collaboration that exists among San Diego County businesses. Bringing together top universities producing high-quality talent, cutting-edge research institutions, a robust military and defense presence, leading ocean science and environmental organizations, and a binational, cross-border identity creates a distinct business ecosystem that defines and strengthens the San Diego region. 

Last year’s San Diego Business Impact Awards celebrated nearly 60 honorees from 49 industries, representing a total of 8,232 jobs across eight sectors, including: software and technology, healthcare and life sciences, consumer goods, professional services, finance, construction and manufacturing, defense, and hospitality and tourism. On average, honoree companies doubled their revenues over the previous year, employed more than 145 San Diegans each, and offered an average annual compensation of $192,415.

Top honorees included defense contractor Innoflight, environmental consulting firm Bancroft Construction Services, life sciences startup Element Biosciences, defense technology contractor GALT Aerospace, organic grocery store chain Jimbo’s, and biopharmaceutical company LENZ Therapeutics. During the event, Innoflight Founder and CEO Jeff Janicik held a fireside chat offering his insights on investing in the community and embracing San Diego culture.

This year, organizers hope to continue highlighting the middle market players driving economic impact across the region. Nominations are now open through June 18 at 4 p.m. Get your tickets to the San Diego Business Impact Awards celebration to enjoy drinks by Snake Oil Cocktail Co., light bites, live music, and networking.

Everything SD DECEMBER 12, 2023

San Diego Neighborhood Guide: Ocean Beach

Where to shop, eat, and play in the bohemian beach town

San Diego Neighborhood Guide: Ocean Beach
Courtesy of the Ocean Beach MainStreet Association

Ocean Beach is the quintessential laid-back, free-spirited California beach town. While much of its retro culture has persisted through the decades, OB has also welcomed many modern restaurants, bars, and shops, attracting a new generation of food lovers and sandy surfers

Here’s where to chow down, hang out, and gear up next time you’re wandering Newport Avenue and its nearby streets.

Table full of breakfast foods and drinks from San Diego restaurant Wonderland Ocean Pub located in the Ocean Beach neighborhood
Courtesy of the Wonderland Ocean Pub

Ocean Beach Restaurants & Bars

Mad Munch Grilled Cheezer Co.

If you’re craving some warm, tasty, and cheesy comfort food, stop by Mad Munch Grilled Cheezer Co. Get their original grilled cheese and tomato soup, or mix it up with a breakfast sando, a meaty “cheezer,” or a basket of deep-fried cheddar cubes. 

4871-B Newport Avenue

The Template

Zebra print couches, ivy-covered bird cages hanging from the ceiling, a dinosaur skeleton sculpture… this is not your mama’s coffee shop. The Template offers creative lattés, as well as a kava bar, and hosts live music jam sessions on Monday nights. 

5032 Niagara Avenue

OB Noodle House

OB Noodle House is a popular local spot for Asian-fusion dishes like steak phở and fried rice. It’s also where the Screwball peanut butter whiskey shot originated, and it was featured on an episode of Guy Fieri’s Diners, Drive-Ins, and Dives. If Guy gives his blessing, you know it’s gotta be good. 

2218 Cable Street

Hodad’s

Since opening in 1969, Hodad’s has been a neighborhood staple for a classic burger and fries. Enjoy your meal in a retro-looking space with license plates, colorful stickers, and surfboards covering every inch of the walls and booths. 

5010 Newport Avenue

Kilowatt Brewing

You know the feeling of sitting in a dark, dull bar, looking around, and thinking… Now what? Well, those days of sipping your beer in boredom are over. At Kilowatt Brewing, you can play giant Jenga, participate in weekly trivia, exercise your creativity on a massive Lite-Brite board, and take down your friends in Battleship, all while enjoying craft brews under neon lights. 

1875 Cable Street

Azúcar

For both sweet and savory pastries, visit Azúcar, a Cuban-style patisserie in the heart of OB. There are dozens of options to choose from, but make sure to try the Cubano sandwich, guava and cheese pastry, and meat pies. 

4820 Newport Avenue

Blue Water Seafood

Serving only local fish, Blue Water Seafood is a popular spot for locals to come grab a fun cocktail alongside chipotle butter–doused shrimp tacos or yellowtail sashimi. Added bonus: You can enjoy the catch of the day with a view of the waves.

5083 Santa Monica Avenue, Suite 2B

The 3rd Corner Wine Shop & Bistro

You get the best of both worlds at The 3rd Corner. The spot is half wine shop and half trendy bistro, so you can explore the store’s extensive vino selection before bringing your bottle over for dinner with a mere $5 corkage fee. 

2265 Bacon Street

Lighthouse Ice Cream

Whether you’re 5 or 95, the best way to end a day in the sun is with a massive ice cream cone in hand. Luckily, Lighthouse Ice Cream is only a few steps from the beach and offers a wealth of fun ice cream and sorbet flavors, including a hot waffle ice cream sandwich. 

5059 Newport Avenue, Suite 102

Wonderland Ocean Pub

At Wonderland Ocean Pub, you can enjoy delicious tacos, burgers, and cocktails with a perfect view of the waves. On Mondays, the restaurant lays down local mussels in four different sauces for $10 a pound.

5083 Santa Monica Avenue, Suite 2B

It’s Raw Poke Shop

A no-frills, counter-service shop, It’s Raw Poke Shop has made a name in the community for its fresh, delicious fish and edamame and mac salad sides, all served just steps away from the sand. Don’t expect tons of toppings here: It’s Raw serves poke lightly dressed over rice.

4991 Newport Avenue, Suite A

The Holding Company

Located in a three-story building in the heart of OB, The Holding Company is a music venue, restaurant, and rooftop bar all wrapped up in one, ensuring you don’t need to go anywhere else for your night out on the town. You can even come back the next morning for a bloody mary and eggs benny to cure your hangover. 

5046 Newport Avenue

Raglan Public House

Head over to Raglan Public House for New Zealand–inspired burgers and craft beers and cocktails. Popular dishes include the wagyu smash burger, seared rare ahi tuna burger, and classic NZ meat pies and chips. 

1851 Bacon Street

La Doña

Quality Mexican cuisine? Check. Good vibes? Check. Woman-owned? Check. Head chef and owner Gabby Lopez draws from the flavors of Guadalajara and Baja California. Enjoy a spicy marg and ceviche al fresco on La Doña’s shaded outdoor patio. 

1852 Bacon Street

The Olive Tree Market

If you don’t have enough time for a sit-down meal on your way to the shore, stop at The Olive Tree Market, a local spot for craft beer and wine, basic groceries, and legendary deli sandwiches. Seriously. Your beach picnic will never be the same.

4805 Narragansett Avenue 

Ocean Beach pier located in San Diego
Lili Kim

About Lili Kim

Lili Kim is a content coordinator and writer for San Diego Magazine, with experience highlighting local businesses and communities. When not writing or shooting film, she is likely brewing her seventh cup of tea of the day or strolling along Sunset Cliffs.

Everything SD OCTOBER 13, 2023

Neighborhood Guide: Point Loma

Rich with history, the oceanfront region offers stellar seafood and shopping

Neighborhood Guide: Point Loma
Old Point Loma Lighthouse

West of downtown San Diego sits Point Loma, a rugged peninsula known for top-notch food and shopping. As the landing place of the first European expedition in California and, later, the US military’s first San Diego foothold, the area has a complex history, much of it on display at Cabrillo National Monument and other local preserves and museums. Next time you’re nearby, check out some of our favorite spots to eat, shop, play, and learn in our Point Loma neighborhood guide.

A table full of various Italian dishes from San Diego restaurant Cesarina
Photo Credit: Swells Creative

Point Loma Restaurants & Bars

Cesarina

Named after its chef, Cesarina Mezzoni, who founded the restaurant with two fellow Italian natives, Cesarina offers classic plates and ample vegan options in an airy space where staff makes fresh pasta and pastries before diners’ eyes.

4161 Voltaire Street

Jennings House Eatery

The oldest house in Point Loma is now a cozy café vending breakfast, salads, and sandwiches (including gluten-free bread and pastries). Out to eat, but up against a work deadline? Rent a desk in their co-working space for 15 percent off your meal. 

1018 Rosecrans Street

Stone Brewing World Bistro & Gardens

Prepare to spend a full afternoon at Stone Brewing’s Liberty Station—in addition to an eclectic menu and a bar with 40 taps, the legendary local brewhouse boasts a bocce ball court, outdoor cinema space, and garden. 

2816 Historic Decatur Road, Suite 116

Fathom Bistro, Bait, and Tackle

Perched on a tiny fishing pier, Fathom Bistro, Bait, and Tackle serves craft beer and bar bites, as well as the opportunity to watch anglers aim for the perfect catch. Try one of Fathom’s four housemade sausages, including the veggie-stuffed chicken pot pie frank.

1776 Shelter Island Drive

Point Loma Seafoods

A longtime SD institution (it touched down in the city in 1963), Point Loma Seafoods draws on generational recipes to craft the soups and sauces that accompany the restaurant’s fried fish, sushi, tacos, and shellfish cocktails.

2805 Emerson Street

Liberty Public Market

Picky friend groups, you’re in luck. With more than 30 teeny eateries, this popular food hub has a plate for every palate, plus communal seating where you can reconvene. Not much is a miss here, but Filipino spot White Rice and The Mini Donut Company are must-tries. 

2820 Historic Decatur Road

Con Pane Rustic Breads and Cafe

Con Pane’s team arrives onsite at 1 a.m. every day to bake levain loaves in a French stone hearth. Pick up a week’s supply of artisanal bread or settle in for a pastry or sandwich with a cup of joe from San Diego roaster Cafe Moto.

2750 Dewey Road, Suite 105

Supannee House of Thai

This laidback lunch and dinner spot serves curries and stir-fries, as well as Thai classics like larb, tom yum, and green papaya salad. Artfully arranged and crowned with flowers, the restaurant’s dishes are almost too pretty to eat. 

2907 Shelter Island Drive, Suite 110

Bali Hai

Since its opening in 1954, this famous Shelter Island spot has laid down more than 2.7 million deceptively strong mai tais. Enjoy Polynesian-inspired plates and waterfront views under the watchful eye of “the Goof,” the eatery’s iconic tiki mascot.

2230 Shelter Island Drive

Harbor Town Pub

Drop by this family-friendly pub for generous portions and a surprisingly robust list of craft cocktails, plus weekly BBQ slider nights, trivia, taco Tuesdays, and karaoke. The little ones can drop quarters in the arcade while grown-ups have a pint or two from Harbor Town’s 16 taps.

1125 Rosecrans Street

The Wine Pub

Grab the leash—this spot for light bites and full glasses welcomes pups on its heated patio (and provides a special menu just for them). The Wine Pub also hosts local musicians, trivia nights, and wine-centric trips to Valle de Guadalupe. 

2907 Shelter Island Drive, Suit 108

People conversing in Moniker General located in Liberty Station
Courtesy of Moniker General

Point Loma Shops & Boutiques

Paru Tea Bar

Paru sells loose-leaf teas, many sourced from small-batch tea gardens in Asia, and mills matcha in-house. Schedule a tea tasting in store, or sign up for a subscription to get three new teas sent to your home each month.

3034 Cañon Street

En Concordia

The staff at plant boutique En Concordia are a wealth of knowledge when it comes to figuring out what leafy new pal best suits your lifestyle and your home’s light. They also offer homewares, toys, and pantry items ideal for gifting.

3028 Cañon Street

Rare Bloom Boutique

The hallmarks of breezy coastal style—lightweight knits, wide-legged pants, flowy sundresses—are available at Rare Bloom. Once you’re outfitted like a lifetime San Diegan, pick up some California-inspired goodies for your home, too.

2841 Cañon Street, Unit G

Sea Hive Station

Buzz by Sea Hive Station to browse gifts, homewares, clothing, and accessories from more than 150 San Diego-based brands and small businesses. On every second Sunday of the month, the store hosts an outdoor vintage market

2750 Dewey Road, Suite 103

La Playa Books

Searching for a read that’ll keep you turning pages into the wee hours? Head to La Playa, a women-owned shop vending new and used books. Join one of their two book clubs (including one that centers wine) to befriend fellow bibliophiles.

1026 Rosecrans Street

Rekindle Pottery

Hit Rekindle Pottery for wall art, home décor, dinnerware, and more (as well as private pottery lessons for aspiring artists). To shop in person, you’ll have to book an appointment, but you can browse the collection online at any time.

2770 Historic Decatur Road, Suite 208

Shop Moniker

After grabbing a coffee or cocktail at Moniker General, mosey over to the retail side to peruse men’s and women’s clothing and accessories, home goods, and personal care items. Stock up on their hand-poured candles as fail-proof housewarming presents.

2860 Sims Road

A patio view of Point Loma from the Monsaraz hotel in San Diego
Courtesy of the Monsaraz Point Loma

Things to Do in Point Loma

Cabrillo National Monument

In addition to being one of Point Loma’s best scenic viewpoints, Cabrillo National Monument offers visitors the chance to learn about the historic significance of the area, explore the Old Point Loma Lighthouse, take a hike on the Bayside Trail, and spot marine critters in the tide pools. 

1800 Cabrillo Memorial Drive

The Pearl Hotel

With 23 rooms lining an oyster-shaped pool, the Robert Platt–designed Pearl Hotel earns its name. On Wednesday nights, tune into a cult classic film poolside as part of the 64-year-old resort’s “dive-in” movie series.

1410 Rosecrans Street

The Monsaraz San Diego

Sitting near Fisherman’s Landing, this Portuguese-influenced, mid-century modern hotel is a pet-friendly Hilton property home to Dark Horse Coffee, a local roaster, and Westley, a coastal-inspired restaurant and bar.

1451 Rosecrans Street

NTC Arts and Culture District

Liberty Station’s former Naval Training Center now houses oodles of artsy opportunities. Galleries, nonprofits, art supply stores, theaters, music studios, and restaurants call the arts and culture district home, hosting local pieces and performances.

2820 Roosevelt Road, Suite 201

The Bar Method

Tone up with this boutique fitness studio’s low-impact workout classes, which incorporate elements of pilates, yoga, and ballet to strengthen your muscles, keep your heart pumping, and create community among attendees.

3125 Rosecrans Street, Suite B

Sunset Cliffs Natural Park

A favorite date spot among locals, the 68-acre Sunset Cliffs Natural Park affords visitors spectacular sea views and access to tide pools. From mid-December to April, keep an eye on the water for passing gray whales headed toward Alaska.

Ladera Street

New Americans Museum

Liberty Station’s New Americans Museum celebrates and explores America’s immigrant past, present, and future through art exhibitions, verbal history lessons, and social-impact initiatives with a goal of creating connections between cultures and combating racism and intolerance. 

2825 Dewey Road, Suite 102

Mimi Le

About Mimi Le

Mimi Le is a web intern at San Diego Magazine. She is currently majoring in Communications at the University of California - San Diego with a minor in Marketing and plans to graduate in spring of 2024. She is always looking for creative and culturally-enriching ways to fill her days.

Partner Content JUNE 10, 2026

New Options for GLP-1 Users

Scripps study shows that some patients may be able to taper their dose and maintain results

New Options for GLP-1 Users
Courtesy of Scripps Health

While glucagon-like peptide-1 (GLP-1) receptor agents have been used to treat Type 2 diabetes for more than 20 years, their recent emergence as weight-loss wonder drugs marked a new frontier in medicine. But their effectiveness has left some patients wondering what to do once they’ve reached their goal. Stopping the medication could mean regaining some, if not all, of the weight. A Scripps Clinic internal medicine physician recently conducted a small study of whether GLP-1 patients who had reached their goal weight could maintain that weight by taking their regularly prescribed injection every other week instead of weekly. Spoiler alert: 30 of 34 patients did. Read more about the study here and what that may mean as pharmaceutical companies roll out oral GLP-1s.

For more nutrition, wellness, and healthy living tips, sign up for the San Diego Health newsletter here.

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