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Was it worth it, was it mind-blowing, was it good as god?
This is part two of a story about eating at one of the most famous restaurants in the world. Should you be interested in the whole chronicle, this is the link to the first part.
There is a very specific diet you should stick to in the hours leading up to a 12-course French meal—one that wipes your palate clean, throttles your appetite, and prepares your body for the caloric hailstorm to come. I’m sure there is. I don’t know. Claire and I ate McDonald’s and a Slim Jim.
It was my first Egg McMuffin in at least a decade, and her first ever McMuffin of any varietal. Having drastically underestimated our drive time to Napa, we were terrified of being late and losing the non-refundable $650 ($325 per person, paid in advance). We needed to barely exit the freeway, barely slow down near a window, and have a nice man throw barely food into our car. McDonald’s is the best at that.
This was dumb genius on our part, and I highly suggest starting your French Laundry Day from a heat-lamped food position. Comparison puts a couple exclamation points on greatness.
The rumor is true: the most famous restaurant in the U.S. is almost missable. Just an inconspicuous wood-and-stone structure with tiny windows, its front hidden in a lush burkha of ivy. Kind of feels like you stumbled on some nice-looking hedges and found a 12-course meal in there. Chef Thomas Keller has explained that people often pop into The French Laundry asking for directions to The French Laundry. They’re expecting some grand architectural gesture, men with nice veneers loitering around fire pits out front, dipping cigars in cognacs, picking their teeth with ortolan bones. Instead, they get an understated 100-plus year-old Napa structure that lived a life as a saloon and a brothel and a steam laundry business (thus the name) before Keller cooked it into a national landmark.
Opened in 1994, The French Laundry this year marks its 25th anniversary. They gave themselves a $10 million birthday gift—a remodel that added the glassed-in terrarium of a kitchen (designed to mimic the central pyramid at the Louvre), a wine cellar (including over 400 half-bottles, a good way to try expensive wines without committing to a whole 750mL), and a new private dining room that glows like orange sherbert after dark. So TFL is no longer just a humble structure on a quaint street (few things in Napa have been quaint since the Paris Judgment in 1976, when area wines beat the famous French ones in a blind taste test and us thirsty herds descended). But from the front, it still refuses to show off, looks like a wealthy older woman’s probably inside making tea and watching soaps with her cats.
Once we’re inside, the hostess acts like she’s been expecting us for weeks, like maybe we all summered together years back and it went well. She knows our names, the nature of our special occasion, probably that my grandmother died in 1993. I imagine her job requirements include Googling the proper pronunciation of international surnames (I’ll overhear conversations in at least three languages tonight). No detail goes unobsessed at the Laundry.
If you arrive early, you can relax or stress out in the thin lounge, shadowy and twinkled with candlelight. They’ll offer you complimentary sparkling wine (though knowing the cost of the whole night, “complimentary” feels a little sarcastic). We don’t get the pleasure of this pre-game, since we arrive barely on time smelling of gas station snack meat. They patiently take Claire’s coat. Dress code is for men only (jacket required, no tennis shoes, no t-shirts), since our gender tends to need fashion encouragement. The captain unhurriedly, pleasantly ushers us to our seats for the one of the longest meals most humans will eat in their lifetime (we’re out in just over three hours, which seems fast).
The main dining room feels like it would pull a quarter from behind your ear or give you socks for Christmas—both grandfatherly and grandmotherly at the same time, a genderless antiquity. Bare white walls are scarcely adorned with flickering sconces, white tablecloths hold white candles. There is carpet. Restaurant carpet has been the mangy scorn of the industry for years, due to its tendency to adopt stray bits of food and never let them go, with all the accompanying smells and microbes. I assure you the Laundry’s carpet does not smell, has never smelled, is probably bacteria proof. It’s very nice carpet. But carpet also softens noise, so even with every table full (they are always full), the Laundry feels acoustically balanced, hushed but alive, like a recording studio between takes.
Basically, the Laundry dining room seems intentionally designed to NOT demand your attention. Instead, you focus on the food, the wine, and the faces in front of you. In the absence of conversation pieces, people piece together conversations.
The captain makes all the right moves (chair pulled, etcetera) and hands us our menus. On one side is the nine-course “Chef’s Tasting Menu,” with lobster and quail and calotte de bouffe (a ribeye-adjacent cut of beef). On the other, a nine-course “Tasting of Vegetables,” a vegetarian menu with produce pulled that day from their garden across the street. There is no a la carte ordering. The Laundry is tasting menu-only. You can sub for certain courses (maybe you don’t enjoy seafood or it makes you die, for instance). But you’re in for the whole marathon.
I’ve been lucky to eat at a handful of Michelin-starred restaurants, and if the night goes wrong, it’s almost always the servers who deflate the balloon. And it’s almost always because they’re stiff, rigor mortised. They’re so focused on the strict protocol of formal service that they forget about the lightness of hospitality. The self-seriousness drains them of personality, disables their humor, fills the room with compressed air. As your emotional support human for the night, the server makes or breaks.
And the Laundry’s front of the house staff, dressed in wrinkle- and lint-free dark blue suits, is profoundly, awesomely human. It’s the biggest surprise, and crucial to the restaurant’s success. There’s pressure eating inside a legend like this. It makes people nervous and weird in the same way being on a Jumbotron does. People either clam, up or they lose all composure and try to shotgun a bottle of Reisling. Laundry staff seems to know about nerves and humans, and constantly wink to break the tension.
Sure, they deliver our amuse bouche—a tiny ice cream cone of salmon mousse, delicate and intricately perfect, the fine result of small tools, like a bonsai tree of food—as if unveiling a rare book from the white-gloves part of the library, with just the right amount of reverential ta-dah. And when a woman at a table next to us is unable to read the menu, the Laundry immediately becomes Warby Parker, presenting her a stately wooden box full of reading glasses in all shapes and fashions. While eating our fourth course—a “choux farcie” with grilled cabbage, daikon radish, and a pretty mind-blowing preserved cabbage “bouillon,” with a hi-hat zing from fermentation and base note of umami seasoning—a light breeze picks up over our table, and a freshly laundered pashmina is immediately wrapped around Claire’s shoulders.
But their hyper-professionalism and stalking of details isn’t intrusive, militaristic, or servile. Just easy breezy. I imagine pre-service huddles where the captain says, “And remember, it’s food, not Jesus, loosen up.” The soundtrack helps. I’d expected Chopin or Wagner, a Spotify playlist with a photo of an ascot. But it’s mostly old rock ‘n’ roll and soul, and at one point we think we heard Sam Smith.
A majority of the diners in the Laundry do appear to be wildly affluent, their money making more money while they dig into a butter cocoa-laminated brioche with Diane St. Clar’s Animal Farm Butter. Rich people look just like you and I, just a little more preserved, their suit coats form-fitting, their jewelry big enough to help ships find harbor in heavy fog. But looking around I see a few I assume are like us, who did a little financial yoga to justify this meal. I bond with them, unbeknownst to them.
I could run through all 24 dishes in lurid detail, but that seems a sure way to make you want to cut their eyes out or quit food altogether. At the risk of sounding too effusive, let me just say that every dish is an arty little diorama that’s part cookery, part science and engineering, and part story. Precious as it may sound, it’s art.
Egg custard at The French Laundry
The French Laundry’s truffle-infused egg custard
For instance, the truffle-infused egg custard. A polished silver egg holder holds aloft a white egg shell, just enough of the top removed (in a perfectly straight line, as if they used a diamond-cutter) so you can get at its contents. Inside is a custard, like molten silk (its ultra-refined texture is precisely why so many people compare great food to great sex), and a veal ragout as deeply rich as a stew. Rising from the egg like a paper-thin oar is a single potato chip. In the middle of the chip is one perfectly straight chive, fossilized in place for a bolt of bright, sharp flavor to cut through the fat. It’s everything food can be—a visual narrative (one humble breakfast egg filled with Michelin-star custard, a riff on rags to riches), sweet and soft from the cream, salty and crisp from the chip. The amount of work and precision that goes into this tiny morsel (surgically cutting the shell, right-angling that chive, pressing it into the chip so that it’s spine-straight) is more than average kitchens spend on entire meals.
And this concert of minutiae goes on for 12 courses. I’ll spare you the plate-by-plate, but I want to highlight a few thoughts:
1. Order the “Menu of Vegetables.” The Laundry let us order each menu, and we shared. We actually preferred the vegetarian to the omnivore “Chef’s Tasting Menu” (though both are, again, about as good as food gets). That says a lot about the kitchen, and where we’re at with American food. Plant-based cuisine is no longer a loathed outsider concept, begrudgingly cooked for those with inconvenient ethics. Based on this experience, I’d love to see a Keller/Breeden plant-based restaurant. For instance, on course eight—the climax of the menus’ savory portions—the best dish was the slow-roasted hen-of-the-woods mushroom in a bordelaise sauce, with cloudlike potato puree (using La Ratte potatoes, which have an almost hazelnut richness), Nantes carrots and glazed onions. Mushrooms are the ribeye of the forest, but I’ve never had one this moanfully good. Maybe it’s because they put so much work into transforming the vegetables. With meat, chefs are often told to leave it alone, because the best way to mess up a steak is to mess with it. Or because the fruits and vegetables are grown across the street in highly fertile soil, picked hours before the meal. The menu rotates constantly. But at least this night, if I could go back and only order one, I would choose the vegetarian.
2. Skip the truffle if money matters. I texted a chef friend to ask for pointers on doing French Laundry right. He gave great tactical advice for a wealthier version of me. But he also said, “get the truffle, because if one place is going to be the absolute best representation of that food, this is the place.” So I did. They presented a lovely, stinking box of massive, fresh white truffles, probably worth $10,000. They shaved a snow flurry of them onto my mac ‘n’ cheese, and it was absolutely delicious, that intoxicating forest cologne carried by the decadent fat of the Parmesan “mousseline.” But it was $175 extra charge for that one dish. I love truffles, but that seems a bit excessive and is a fairly large no-thanks from me.
3. Dear god that Oysters & Pearls. It’s the dish that made Keller famous—buttery poached Island Creek Oysters swimming in a “sabayon” of pearl tapioca with a small rubble pile of Regiis Ova Caviar. It’s almost like they discovered an entirely new texture—smoother than smooth, silkier than silk, creamier than cream—that drastically improves your existence. And the brine from the caviar cuts it perfectly.
4. Only one dish out of 24 missed the mark. And it was another Keller classic—the butter-poached Nova Scotia lobster. The petite lobster tail by itself, poached in butter and shelled and curled on plate, is perfect. But lobster (and butter, for that matter) are already sweet. Pairing it with the saffron-vanilla emulsion took it into the realm of a dessert, the very taste of insulin.
5. You get a wooden laundry pin to take home. That famous wooden laundry pin, embossed with the restaurant’s name, is a talisman of food culture. A sacred tchotchkie. It is to food people what the ring was to the troll in Lord of the Rings. You get to take it home, do laundry with it, use it as a cigarette holder, frame it, talk to it, pray to it, lose it in a drawer.
Troy with Chef de Cuisine David Breeden
Compare this with our tasting last year at Momofuku Ko, where David Chang’s awesomely unbending avant gardeness led to a few clunker dishes that were better ideas than they were food. Keller’s and chef de cuisine David Breeden’s dishes are just textbook delicious French-ish cuisine, with storytelling and art and food magic and seriousness and good old-fashioned fun (earlier this year, after New York Times critic Pete Wells said a mushroom soup at Keller’s other restaurant, Per Se, tasted like bong water; the chef cheekily served soup at French Laundry in weed bongs).
Based on my current financial station, I’m not sure I can ever justify paying this much for a meal again. Alinea and Blue Hill at Stone Barns may have to wait for another life. My life is a balance of daily financial diligence and strategic, periodic ah-screw-it spending. But even after all these years, even after people claiming Keller had lost a step, been distracted by his extrapolating empire, possibly grew a little weary—French Laundry was the best meal I’ve ever had, the rare thing that lives up to insane expectations and hype on all fronts, from front door to petit four.
Now I’m gonna go home and cook beans for a couple months, resuscitate my bank account, get back to being a real person.
I queried my social media friends for questions they may have about The French Laundry experience. Here I try to answer them to the best of my ability:
No one can really answer this for anyone else. Worth is personal, based on what you dig in life, what you’re passionate about, and how much money you have. For me, as a professional food writer, it was worth it (except the truffles). Thomas Keller is my Banksy and someone else’s Beyoncé, and I’m willing to pay an amount that may seem absurd to others in order to get front-row access to his and Breeden’s art. And do I think Keller and Breeden and a legacy of talented cooks, chefs, designers, servers, sommeliers, bakers, etcetera bring enough value to the meal? Absolutely. They are among the best in the world at creating the very best hospitality experience, the ultimate night out with food and drink, the dinner to experience before dying. They have slogged and tinkered and mastered their craft, and earned every dollar of that bill. But, like I said, I may have personally reached my maximum of meals in this price range. I have a daughter, and she seems smart enough for college one day.
It’s hard enough to maintain this level of talent under one roof. The restaurant business is tough and transient. While I’d love to see a three-course version that’s equal to the mothership, it seems impractical. To get the talent all-in, they have to create an all-in experience.
Claire and I meeting chef Breeden and getting a brief tour of his new kitchen. The curtain parting in Oz. And when the woman at the table next to us received her new earrings from her beau, and asked if he could return them.
Excellent and never-ending. There were macaroons and cakes and truffles and sugar cookies and their famous “Coffee & Donuts” (cappuccino semifreddo with cinnamon-sugar donut holes). To be honest, the only lackluster thing was the donuts. The donut arts have evolved, and these weren’t the best I’ve had.
I was probably the worst offender in the room. I was shocked. It wasn’t a food-selfie frenzy. Though our server was very supportive of the Instagram arts. “Relax, take your photos, don’t worry about writing down notes, we’ll send you home with a menu,” he said.
Very basic and clean, like almost everything French Laundry. Simplicity and starkness are their trademark style. The decor equivalent of a chef’s coat. Unremarkable, and not the point.
I always prefer a group. Half the fun of going here is dissecting the food, riffing on the story. That said, the staff was so chummy I doubt dining alone would feel lonely.
We set a total spend on wine for our server, and asked him to choose wines to fit that budget. That’s when a funny thing happened. When you’re already paying this much on a meal, your concept of money gets skewed. I gave him a budget of $300 for the night. I never spend $300 on wine for a meal, because I enjoy paying rent. Since they have such an impressive half-bottle program, it gave him flexibility to give us three different experiences: a 2014 Albert Grivault Meursault Clos du Murger” (a great white Burgundy), and a 2011 Araujo Estate Syrah Eisele Vineyard (a Napa Syrah with a touch of Viognier), and aged tawny Port for dessert.
No. I would’ve been surprised if he was. In restaurants, it’s the chef de cuisine who does the nightly cooking (and even then, not really—it’s the sous chefs and the line and station cooks—the chef de cuisine expedites and quality controls). I’ve heard Keller is at Laundry more than most of his restaurants. This is where it all started, his sacred place.
I’ve had epic, multi-course tastings where I felt gross afterward, almost embalmed with over-indulgence. But the Laundry has been portioning out these dishes for 25 years, and it seems they’ve calibrated it perfectly (as well as kept the heavy and light dishes in balance). I did not need to go get tacos, although I support tacos at all times.
The French Laundry Experience, Part II
How the now iconic rating system became the biggest name in the food and how it made its way to our backyard
So, Michelin chose San Diego to host its annual awards show tonight. Big thing for our city, which people wrote off as the flaccid mozzarella stick or the “fish tacos bro” of California food culture.
Michelin Guide is a pretty fascinating story. It started as a marketing brochure for a tire company and evolved into the strongest global marketing platform for restaurant culture in history. In 1900, there were less than 3,000 cars in all of France. André and Édouard Michelin were trying to sell tires. A niche market. If people drove more, they figured, tires would go bald faster. They’d sell more rubber.
So they published a guidebook with maps, gas stations, mechanics, hotels, restaurants, and travel advice. The “How to Go Bald” book with food as the bait. By the 1920s, people were buying the guide just for the restaurant recs. In 1926, Michelin introduced stars. Originally just one. Five years later, it expanded to three. One meant “very good restaurant.” Two meant “worth a detour.” Three stars meant “worth a special journey.” Wear those tires down to a nub in search of Dover sole.

By WWII, Michelin was the gold standard guide to French food. And French food was the gold standard for western food. Michelin first came to the US in 2005 to New York only. Knicks in five.
In 2007, San Francisco, followed by LA and Vegas in 2008. Michelin stopped publishing in LA and Vegas after two years and stayed dark from 2011–2017. Major theories for this? First, print is expensive. I can attest. ROI on a printed story is hard. Second, people wanted local critics, and they were finding them online. Third, Michelin landed like a stuffed shirt in LA, which had taco carts in its heart. LA swiped left.
Then Michelin discovered a new way to fund what it does. Instead of trying to sell enough books to justify the cost (inspectors, printing, restaurant bills, etc.), it had tourism boards pay for inspectors to come analyze their cities or states.
Tourism boards are massive organizations whose sole goal is to market the cities and states—attract tourists, who pay for hotels and spend money in the city. Heads in beds. The first to swipe its TMD (tourism marketing dollars) credit card was California, which paid $600,000 in 2019 for Michelin to come back to LA, Orange County, Monterey, Sacramento, Santa Barbara, and… San Diego.
It’s an overwhelmingly positive thing, which is never without its doubters and critics. Namely, not everyone is down with the pay for play model.
The biggest reason is that it means cities without big tourism budgets get left out. Chefs in those cities are chefs non grata in the eyes of Michelin. Which is a fair complaint, though also, sadly or not, kind of how capitalism works. Michelin isn’t a government organization. It’s a publicly traded company with real bills to pay and investors and shareholders to answer to.
Since it feels like a tad of a PR dilemma for Michelin, I have a proposal that may or may not work. What if Michelin took a portion of the money it receives from larger cities and used it to fund its expansion into an underserved city or state that can’t afford it? Bake it into the price it charges California or any other state. Again, Michelin’s not obligated to do this; there is no penalty beyond the paper cuts of our public sentiment. But that sort of pay-it-forward model could help other cities without the resources to play the game.
Second, people claim this TMD-funded model somehow taints the winners. I don’t buy that at all. All tourism boards are doing is paying a marketing business (Michelin) to come operate in their city. They’re not telling Michelin which restaurants to choose for awards. As I understand it, Michelin has retained independence, and its inspectors only award restaurants that they feel are absolutely worth it based on merit.
True pay for play would be if that restaurant paid Michelin in exchange for being awarded a star. Or if a tourism board paid Michelin to come to a city and had a say in which restaurants received attention or awards. I haven’t found any proof of that happening, and so I won’t ding the validity of the awards until (and if) I ever do.
All tourism boards can control is which areas they’re willing to pay to have analyzed. For instance, San Diego could technically ask that only the city be analyzed and not the county. Which it did not, most likely because Visit San Diego (our TMD) is in charge of marketing the entire county (and thus why Michelin stars like Jeune et Jolie, Lilo, and Addison are outside of SD city limits).
So, if you’re dead set on criticizing Michelin, I’m not sold yet on the pay-for-play model being the right route.
Troy Johnson is the magazine’s award-winning food writer and humorist, and a long-standing expert on Food Network. His work has been featured on NatGeo, Travel Channel, NPR, and in Food Matters, a textbook of the best American food writing.
The restaurants and people behind the fastest sold-out event in San Diego Magazine’s history
The Sapporo Omakase Open is upon us. The event that sold out faster than any in San Diego Magazine’s history. The birth of another tradition.
The idea was simple: partner with the city’s preeminent force in Asian business and culture (the Convoy District) and the longest-running Japanese brewer in the world (Sapporo, founded 1876). Then bring together some of our favorite chefs and food and drink people who specialize in Asian delicacies—sushi, pho, xiao long baos, mochi, musubi, sake, tea, you name it—to shine a light on who they are and the delicious things they create.
There will be a friendly competition, judged by everyone in attendance and a panel of food experts, including longtime Food Network judge (and SDM co-owner) Troy Johnson. Winners will be named and trophied and exalted.
But moreover, SDM and its partners—Snake Oil Cocktail Co, Rivian, Del Mar Wine & Food Festival, and Komé Collective—believe in building local culture will bring together a room full of people to eat, drink, commune, and celebrate those who make San Diego’s food and drink culture hum.
Here is your guide to the restaurants, chefs, and people cooking and creating at the inaugural Sapporo Omakase Open:

The OG. Dumpling Inn & Shanghai Saloon started in a tinier strip-mall space, famous for Shanghai-style comfort food like jellyfish salad and xiao long baos (XLBs, aka soup dumplings). It became so loved that they took over the giant anchor spot on Convoy (a former iconic Chinese grocery store, which also helped launch Convoy into the pan-Asian food wonderland its become). Its menu is vast, but the dumplings are the legend—with fresh dough rolled each morning, a rounded pocket of porky goodness and a gush of broth. Celebrating 10 years in its massive space (and 32 years overall), the Inn’s XLB comforts everything in its path.
This is the family-run spot in Convoy for seafood boils, brought to you by the owners of one of the city’s top restaurants, Kingfisher. Crab Hut is their OG idea from owners Ky Phan, sister Kim, and brother in law Quan Le. It’s a love note to their childhood home and family tradition where they grew up in Vietnam. Behind their house was a river. The Phans would fish during the day, and sit around the communal table boiling up the day’s haul at night. There’s the “Bucket for One” filled with snow crab clusters, shrimp, crawfish, mussels, clams, corn on the cob, potatoes, and andouille sausages. There’s the “Go to Town” boil overflowing with everything previously mentioned, plus king crab legs and a glorious Dungeness crab. The most delicious kind of mess.
Lumi by Akira Back is led by world-renowned Korean-American chef Akira Back—the ex-pro snowboarder turned Michelin-star, best known for Dosa in Seoul, Yellowtail in Vegas, and this rooftop sushi-plus concept in the Gaslamp. Overlooking Fifth Ave, it’s serious food with a little party in its heart. Along with a serious sushi program, there are dishes like his Japanese-inspired take on pizza (a tuna carpaccio + ponzu mayo idea) or the miso pork belly kimchee chaufa. Want the full show? Order the Nano 9, Lumi’s Signature Mystery Box, a limited nine-piece omakase sushi course unveiled tableside in an ornate carrier leaking fog all over the place. Keep going big (but refined) with Mist of Kyoto, a cocktail-for-two experience—Knob Creek Barrel Rye, Mizunara liqueur, Japanese sweet vermouth, and black walnut bitters, served in a ceremonial tea pot with two equally ceremonious cups.
This concept was inevitable. Ayaka Ito first came onto San Diego’s restaurant scene in 2016 with Beshock Ramen in East Village. The ramen is fantastic, but the place was unique in that it was one of the city’s first portals into the craft of world-class sake. Ito is a kikizakeshi—essentially a certified sake sommelier or master. Sake Bar GAGA is her sake tasting bar in East Village, a 10-seater destination that takes guests on an omakase-style journey of around 20 sakes, hand selected by Ito. For the food, she and chef Ryan Miller collaborated on tapas-style bites with Marie Chiba, a certified sake samurai (one of the few in the world) and owner of Tokyo’s famous sake bar, Eureka. When you choose your dishes—like the blue cheese ham katsu, scallop mango tartar, A5 Wagyu Nigiri, konbu-aged red snapper, snow crab croquettes, you name it—the bar customizes your sake to each food.
San Diego’s largest oceanfront rooftop, hovering above the beach-culture pandemonium at Belmont Park. With a qualification like that, Cannonball could serve gas station sushi and mid boat drinks and be just fine. But local restaurant group Eat. Drink. Sleep (JRDN, The Lakehouse) and chef Luis Romero have made sure the seafood lives up to the view—with over 30 sushi creations, apps like bluefin tostadas with aguachile negro, baked blue crab dip with sriracha honey—plus entrees like a ribeye in uni butter and miso black cod. Watching the daily mix of tanned, parrot-wielding locals, Fit gym body-bods, and tourists is a show in and of itself, made even more enjoyable with a Lychee Lychee—vodka, nigori sake, yuzu liqueur, and lychee syrup.
Hard to call him underrated, since he won best dish at Del Mar Wine + Food Festival last year. But chef Ethan Yang’s Glass Box still deserves more. The restaurant is an attraction in and of itself—encased in a giant glass cube inside the Sky Deck at Del Mar Highlands. Yang and his chefs are on display, slicing top-notch fatty toro or premium wagyu filet. He offers a 10 to 15 course omakase experience, and the bar brings classics like a Toki Old Fashioned (Suntori Toki, bitters, orange) and modern plays like a Matchatini.
Cooking. That’s what chef Stevan Novoa’s ikegi is; a Japanese word meaning “reason for being.” A military veteran with 13-plus years of experience in kitchens across the coast of California and Mexico, Novoa has cooked most styles that make the region hum—and developed a deep appreciation for local farmers, fishermen, and ingredient people. Ikegi by Chef Stevan Novoa is his private chef concept, curating tasting menus that span the gamut (coastal California, Mexican, Japanese izakaya) for people in their favorite space: their home.
Few things in life are more affirming than light, fluffy dough balls stuffed with cream and baked to perfection. South Korea native and New York art-student-turned-baker Kelly Kim specializes in classic choux au craquelin—the oversized French cream puffs baked with a slender cookie disc that melts across the top during baking. At Mon Chourie, she starts with her mom’s recipe, then tweaks with seasonal, global flavors—often in collaboration with other local makers. Like the recent pandan mango ice cream choux with indie San Diego-based ice cream brand, Amor. Or a peach oolong tea choux—silky oolong tea-infused cream, peach compote inside that twice-baked, light-as-atmosphere pastry dough. She pops up on Wednesdays at local bakery Michi Michi, plus other spots in town.
A restaurant within a restaurant from the family who owns Crab Hut and Kingfisher. Pho is all about the broth and the lengths you’re willing to go for it. At Phở Gà Go, the whole idea is to take the quality of broth they have at Kingfisher—one of food critic Troy Johnson’s “Top Five Restaurants in San Diego”—and serve it in a more casual setting. Chicken bones are simmered for over 12 hours with the highest-possible ingredients (including heirloom garlic from the famed Christopher Ranch in Gilroy), resulting in a broth that’ll send the slightest throat tickle or sniffle scampering away like a frightened little puppy. They also specialize in chả giò—Vietnamese imperial rolls that are in the realm of Chinese-American egg rolls, but ineffably lighter thanks to using rice flour instead of wheat dough—stuffed with pork, shrimp, taro, wood ear mushroom, carrots, and mung bean noodles.
In early-2000s San Diego, the next generation of sushi chefs were largely trained in two spots: Sushi Ota, or Roppongi Restaurant & Lounge. First opened in 1998, Roppongi was the Japanese-inspired standout from restaurateur Sami Ladeki, who had made his name with Sammy’s Woodfired Pizza but was blown away by the food culture in Roppongi, Japan. La Jollans cried multiples when it closed in 2015, and relentlessly bugged Ladeki to bring it back. So he did exactly that last year with chef Alfie Szeprethy. They supercharged the design of the space, and rebirthed some of the classics—like the Polynesian crab stack, Mongolian duck quesadilla, the Roppongi Roll (tempura shrimp, unagi, spicy toro), and the Japanese hot rock (thinly sliced steak sizzling on a smooth stone with chili ponzu, sesame goma sauce, and cucumber sunomono). Welcome back.
Jeff Roberto is a low-key, laidback icon of sushi in San Diego. At any event, if you spot a surprisingly elaborate sushi case and setup and a couple of itamaes wielding blow-torches or breaking down an entire tuna—that’s Roberto and his Sushi On a Roll. He’s been one of the city’s premier sushi caterers since 1993 (when he started, there were only seven sushi restaurants in the city)—a powerhouse on wheels offers everything from sushi making workshops and classes. When a few US presidents needed sushi, Roberto got the call. His arsenal at this point includes over 1,000 sushi options. But moreover, he’s the warm, smiling attraction at any party that involves high-quality fish in the nude.
Hard to decide if Sweet Vibe is a viral dessert shop or a highly popular newish entry in tea culture, which runs deep in Convoy. Their cakes have somewhat stolen the buzz, with Thai milk tea cake, taromisu (taro + tiramisu), yuzu cheesecake, sea salt Oreo, etc. They’re also cute as hell, with their bearamisu (a tiramisu with a bear on it) and mousses shaped like French bulldog pups. But its drinks are the core of the menu, with vibrant fruit and milk teas (green Thai lemon, uji matcha foam with jasmine milk, lychee lemon, iced peach oolong), yogurts with Crystal boba, and fruit slushes (mango pomelo, strawberry milk, pink lychee)—all with adjustable sugar and ice levels and boba add-ons.
It’s a sandwich. It’s nigiri. No, it’s musubi. For all the SPAM skeptics, we urge you to honor the deeply Hawaiian and Japanese tradition and witness the charms of a warm, handheld block of sticky rice with a thick slab of teriyaki-glazed canned meat wrapped in nori. Those who have either been raised in the arts or converted tend to exude a higher than expected life happiness. This Musubi Love, a Leucadia musubi speakeasy (you heard us right), focuses exclusively on the minor food religion. The MEHKO (Micro Enterprise Home Kitchen) from founder Roger Post serves classics, plus riffs like the Cordon Bleu-Subi made with panko-fried SPAM, shredded rotisserie chicken, swiss cheese and Bachan’s Japanese BBQ sauce. Or the Dawn Patrol with SPAM, egg, bacon, cheddar cheese and spicy mayo. If you’re still not convinced, the fried BBQ chicken tender musubi or the crispy BBQ tempura shrimp musubi might change your mind.
It’s the pastry hybrid that everyone who values their mouth should have seen coming. Mochi is having a true uprising in San Diego. Most people know the Japanese specialty from the mochi-covered ice cream found in boxes at various grocery stores, but artisanal mochi comes in many, far more interesting forms. Like donuts. Mochi donuts have that crispy-fried traditional donut exterior, but the chewy-soft, rice-flour soul in the middle. Mochichi in Encinitas—a startup from SDSU grad Beth Kass—specializes in them. Base flavors include creme brulee, strawberry glaze, ube Oreo, churro, an Nutella, but she customizes on request and whim. She also serves an ube float and a Vietnamese coffee float because, well, that should clearly exist.
One of One combines creative seasonal drinks, ethical sourcing, and Filipino-American roots to stand out in San Diego's crowded cafe scene
In a city overflowing with cortados, ceremonial-grade matcha, and ambitious coffee startups, standing out isn’t easy. It’s even harder when your business doesn’t have a fixed address. That’s the challenge (and increasingly, the appeal) of One of One.
The Filipino-American coffee and matcha pop-up concept is the work of Kristin Cleavinger, a San Diego native who spent nearly a decade working in the Los Angeles specialty coffee business before returning home to build a concept of her own. The business takes its name from Cleavinger’s grandfather Gregorio Magnaye Bolor, who immigrated from the Philippines to the United States in the 1970s with almost nothing, but managed to build a life for him as well as his descendants.
It’s that sense of grit, perseverance, and identity that Cleavinger says fueled her to build One of One. “Throughout my time in specialty coffee, I was really curious about Filipino representation, because that wasn’t something that I saw,” she explains. She began to research coffee from the Philippines, but considering the island nation only produces about 0.25 percent of the world’s largest producer, Brazil, there wasn’t much to find.
Instead, she turned inward, drawing from her family’s history and her own Filipina-American identity to build something personal. “To me, this really is a way to honor my family’s legacy—my nanay, Maria Nieves Bolor, and my tatay Gregorio.”

For her drinks, Cleavinger never uses refined sugars, and syrups are made in-house from organic and regenerative ingredients. The Summer Peach latte, the current seasonal special, layers Ceylon cinnamon, unrefined cane sugar, Maldon sea salt, and ripe yellow peaches for a riff on one of summer’s most glorious treats: peach cobbler. Another new drink is Mint Chip, inspired by Thrifty ice cream with a fresh mint syrup, dark cocoa powder, and chocolate chunks with a base of either espresso or hojicha (roasted Japanese green tea with a mild, sweet, earthy flavor and lower caffeine content than other green teas).
Other crowd pleasers include the signature Neapolitan latte, which is inspired by childhood memories of her family using Neapolitan ice cream to create pan de sal ice cream sandwiches. She layers housemade organic strawberry syrup, Madagascar vanilla bean-infused oat milk, and dark cocoa-swirled espresso for a tricolored beverage experience that she recommends sipping before stirring to taste each layer on its own merit.
Past specials have ventured deeper into Filipino flavors, like a turon-inspired latte using jackfruit and banana; another was a coconut pandan matcha made with organic coconut water and topped with a pandan matcha cream.

The sourcing decisions behind these drinks are equally deliberate. Coffee comes from Boondocks, a Filipino-owned LA roaster whose founder is originally from National City. Its current offering, the Galleon blend, combines beans from southern Luzon in the Philippines with Chiapas, Mexico—a nod to the communities woven into San Diego’s own cross-border identity. Matcha is sourced through Este, a local San Diego company that works directly with producers in Mie Prefecture, Japan.
Every supplier is chosen for value alignment as much as quality—Boondocks’ current blend, for example, directly supports women-owned farms. “Each person has the power to choose where they want to put their dollar,” Cleavinger says.
You can catch her at regularly scheduled pop-ups at places like Olivewood Gardens in National City (every third Saturday), Ayi in South Park’s Summer Series (every Saturday morning in June), and on regular rotation at Home Ec and Best Bud Floral in Kensington. (More dates are listed on Instagram as well.) Cleavinger says she does have plans to launch a brick-and-mortar shop in the future, ideally with an expanded beverage menu, space for art shows, and a community gathering place for local and Filipino-owned makers.
In a crowded field of coffee concepts, One of One shows that a memorable drink can do more than wake you up. It can tell you something about the person behind the idea—who they are, where they’re from, and where they’re going next.
Listen Now: The Latest in San Diego’s Food and Drink Scene
Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].
Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.
Stake Chophouse & Bar brings contemporary classics and old-school service to the heart of Coronado
Stake Chophouse & Bar isn’t your average steakhouse. Blue Bridge Hospitality’s Coronado outpost is a modern interpretation of a big-city steakhouse nestled in the heart of the small coastal community. The team at Stake has reimagined the whole steakhouse experience. By prioritizing a seasonal farm-to-table sourcing philosophy, a personalized guest experience, and unique service touches, like a formal steak presentation and a bespoke knife selection process, Stake distinguishes itself in a sea of steakhouses.
Exceptional steaks, including Wagyu from Japan, Australia, and the U.S., and fresh seafood flown in daily form the core of Stake’s culinary identity. The menu features a five-course omakase-style steak experience highlighting house favorites, plus an array of cuts, and classic steakhouse staples—think a wedge salad, baked potato, or pasta carbonara—refined for a contemporary palate without losing their traditional appeal. Stake focuses on seasonal sourcing from the region’s best family farms and specialty purveyors, and incorporates intentionally unexpected touches to create something truly unique.
“I challenge our chefs and myself to take it a step further in sourcing,” says Chef Ronnie Schwandt. “It’s important to us to highlight different farms, unique one-off farms—whether it’s cattle, strawberries, a local fisherman or from anywhere in the United States, we’re always trying to find that niche.”
Beyond the menu, Stake emphasizes outstanding service, says Vinny Spatafore, Director of Hospitality Operations. Staff maintains detailed notes, allowing them to remember guests by name, recall previous orders such as a favorite martini (also memorable for the customer since it’s served in an extra tall, distinctly-shaped glass), and celebrate special occasions like birthdays and anniversaries.
“When you have those points of topic that you remember about a guest, they appreciate that,” he says. “Our servers are really good with that—we have a couple servers who have been here since the beginning and they’ll remember somebody from years ago, their name, their kids’ names, where they live. I’m really thankful to have a great front of house staff.”
Award-winning wines, rare whiskeys, special events, and a complementary black car service that provides transportation for guests throughout Coronado add to Stake’s appeal.
Schwandt stresses that Stake offers more than a meal; they aim to give patrons something unforgettable.
“It starts when you walk up the stairs and are greeted by the hostess—that sets the tone for the night. Then you’re greeted by a server, who may know you by name, and can guide you through the menu and curate as they get to know you,” says Schwandt. “Most people leave kind of blown away; they leave feeling like they just had an experience. That’s the goal, right? Whether you’re serving smash burgers or high-end steak, you want somebody to leave thinking, Wow, that was awesome.”
CoCo Ichibanya's wildly popular katsu curry has become a ballpark favorite—and now the chain is opening a second San Diego location
I’m a creature of habit. When I go to Petco Park for a Padres game, I order two things without fail: a Swingin’ Friar ale from Ballast Point and a Friar Frank (extra mustard, no ketchup). I might supplement with tri-tip nachos from Seaside Market, or splurge on fancy fish tacos from Deckman’s at the Draft, but there’s no way I’m going to a ballgame without enjoying the classic combo of a beer and hot dog.
But this season, I’m faced with a conundrum. CoCo Ichibanya, the world-famous Japanese curry chain with locations in Convoy District, Los Angeles, Orange County, and Texas, debuted this March at the Mercado near Section 104. I recently attended a game against the New York Mets when I noticed a woman sitting in the row in front of me with a giant helping of chicken katsu curry. I hadn’t seen CoCo’s curry in the wild at the ballpark yet, but the aroma of the crispy fried chicken bathed in savory curry wafting over her shoulder absolutely intoxicated me (and ended up being a nice distraction to the 7-3 loss). Hopefully, she didn’t notice me leering with envy, but I’m 92 percent sure I got some drool on the guy next to me.
The world’s largest Japanese curry chain isn’t done popping up in San Diego quite yet. This July, CoCo Ichibanya will open its second standalone store in San Diego on the ground floor of the Denizen building in Hillcrest.
First launched in Nagoya, Japan in 1978, CoCo Ichibanya specializes in Japanese-style curry dishes, a comfort food signature. Unlike fiery Thai and Indian curry, Japanese curries are often more like gravy, served over rice and alongside katsu pork, chicken, or beef, or as curry omurice (omelet rice). The chain expanded to the United States 15 years ago, and owner Teruyoshi Ono says they’d been eyeing more opportunities in San Diego for some time.

The location in Hillcrest spans 2,585-square-feet with seating for around 49 guests. Menu favorites like the chicken cutlet curry with vegetables, the pork cutlet omelet, and Thai tea will be available, but Ono said Hillcrest will be the first location in the US to offer one major crowd-pleaser: alcohol. And keeping with local baseball fandom, “We will also have Padres x CoCo Ichi limited merchandise at our Hillcrest location,” he promises.
Ono also revealed that CoCo’s future expansion plans include looking for more locations across Southern California and possibly more in San Diego. While the Japanese yen remains at a historic low against the dollar (making it an absolutely unbeatable time to visit the Land of the Rising Sun), why fly overseas when you can get a taste of Japan in your own backyard—or ballpark?
CoCo Ichibanya Hillcrest is slated to open at 3833 5th Avenue in July.
Listen Now: The Latest in San Diego’s Food and Drink Scene
Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].
Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.
We ask the city's best food photographers to choose their favorite pics and share their secrets to capturing a drool-worthy pic
Food is a notorious diva to photograph. The wrong lighting can make José Andrés’ paella look like a jaundiced grain bowl. You could be staring at the best sandwich of your life, but shoot it from above and—hey, congrats on that abandoned piece of lettuce bread. A cottage meme industry has been built around the hilariously bad photos on review sites that make Michelin-star food look like Michelin tires.
Especially in a visual modern media world, food culture depends on great photographers capturing the painstaking work in equally deserving ways. We asked four of San Diego’s top food photographers for their favorite shot from another year of documenting what we eat.

Getting this kind of shot takes a bit of yoga. Asana yourself into the corner, hold your breath, pray that a chef on the move doesn’t back into your light stand.
“You’re stepping into someone’s workspace during their busiest moments, so it’s a balance of being present to get the shot and being invisible to not slow anything down,” Kimberly Motos says.
The subject here is the Birdman sandwich from Chick & Hawk—hot fried chicken thigh, tangy slaw, kimchi comeback sauce, sweet and spicy pickles, potato brioche bun—getting a hearty dousing of its difference-maker seasoning. Motos captures the parts of the process that diners don’t usually see: the chaos behind something that looks so simple.

“I love this image because it feels like a moment you want to step into,” says Lucianna McIntosh. A warm, sunny day at The Fishery in PB with oysters, caviar, and martinis. Yes, please.
The little details—the glass sweating a little, the direct afternoon light creating stark shadows, the oyster glistening on the tray—are the main characters. Instead of trying to overly control the setup, McIntosh “followed the light and lines that draw you in more,” she says. “This was one of those moments where everything lined up on its own for a second. I love it when the shadows end up being just as important as the food itself.”

La Jolla native Eric Wolfinger—who won a James Beard Award for Tartine Bread, one of the most stunning bread books of all time—says he doesn’t have a signature style. His style is a conduit.
“I see my job is to translate the chef’s point of view into something you can feel,” he says.
For this shot, Fleurette chef Travis Swikard had one directive: cuisine du soleil (“cuisine of the sun”). With a spread of leeks vinaigrette, herb-roasted golden chicken, and beets, Wolfinger wanted to create a scene that felt straight out of the French Riviera, relaying the light, bright style of Swikard’s new spot.
Some bonus additions here: Extra lights—to add lots of warmth—and a clipping from an olive tree.

Timing and light are everything in food photography. In Lucien—La Jolla’s tasting-menu-only restaurant with moody ambiance—a single strobe flash creates the ideal spotlight.
Dee Sandoval says she uses the “natural, just-plated energy” of the dish to “create a portrait of moment and craft.” That’s why this Mostra Ghost Bear espresso ice cream—with San José dark chocolate mousse, soy-miso caramel, and koji shoyu chocolate sauce—looks like it might dissolve halfway to your mouth.
Emma Veidt is an editor at San Diego Magazine. She earned her bachelor's and master's degrees from the Missouri School of Journalism. She loves running, hiking, and rock climbing, but really, she mostly loves encounters with the street cats around North Park.
Scripps study shows that some patients may be able to taper their dose and maintain results
While glucagon-like peptide-1 (GLP-1) receptor agents have been used to treat Type 2 diabetes for more than 20 years, their recent emergence as weight-loss wonder drugs marked a new frontier in medicine. But their effectiveness has left some patients wondering what to do once they’ve reached their goal. Stopping the medication could mean regaining some, if not all, of the weight. A Scripps Clinic internal medicine physician recently conducted a small study of whether GLP-1 patients who had reached their goal weight could maintain that weight by taking their regularly prescribed injection every other week instead of weekly. Spoiler alert: 30 of 34 patients did. Read more about the study here and what that may mean as pharmaceutical companies roll out oral GLP-1s.
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