Edit ModuleShow Tags

26 BIG Ideas

The city's leaders in health, science, politics, food, and culture share their game-changing ideas for San Diego in 2016.


(page 19 of 26)

Let’s encourage more women to become entrepreneurs.

Lada Rasochova, Director, mystartupXX accelerator program at UCSD

Why aren’t there more female entrepreneurs in San Diego? Rasochova says she constantly meets women who don’t think their ideas are ready. “They typically do not want to participate in startup competitions, apply for various accelerator programs, or pitch to potential investors,” she says. “They think they need to work on their startup more before they are ready and before they can be competitive. Because of that, they miss opportunities.” In 2012, Rasochova co-founded mystartupXX (“XX” as in the female chromosome) to build confidence in female entrepreneurs. At their space in UCSD’s Rady School of Management, mystartupXX holds biweekly workshops where guest speakers help teams with all aspects of building a startup, such as legal, accounting, human resources, and IT. They also host “mentor mixers,” sponsor pitch competitions and conferences, and connect entrepreneurs with potential investors. “An important part of mystartupXX accelerator is creating a community of female startup founders so they can support each other.” Rasochova and her cohorts are succeeding in their mission. Case in point: the annual UCSD startup competition, E-Challenge. “Typically, women don’t participate and the finalists are very often 100 percent males. This year, for the first time in E-Challenge history the gender ratio was 50:50, with two female-led teams from mystartupXX competing in tech track finals out of four finalists.” Now that’s a ratio we can get behind. 

Edit ModuleShow Tags
Edit ModuleShow Tags

More »Related Stories

San Diego's Stories of 2019

The biggest San Diego headlines you might have missed and news items that went viral this year

High-Tech Fundraising

San Diego–based companies like DonationMatch, Coin Up, and Classy are modernizing the world of philanthropy

Home for the Holidays in San Diego

Step inside the Garretts' Encinitas home for holiday decorating tips
Edit ModuleShow Tags
Edit ModuleShow Tags

Most Popular

  1. The Problem With Bright Red Tuna
    Many Americans still think bright red tuna means it’s fresher (it’s not)
  2. First Look: Animae
    Puffer Malarkey Restaurants unveil 5.5 million-dollar pan-Asian concept
  3. The Hunt For San Diego's Best Chicken Wings
    How wings became the No. 1 kickoff food in the U.S., and our hunt for the best
  4. Jason Mraz and his Historic Coffee Bean
    The singer and Bird Rock Coffee Roasters unveil the first California-grown Geisha coffee
  5. How San Diego Are You?
    Take our quiz to see where you land on the newcomer to old-timer spectrum
  6. The SoCal (Social Calendar!)
    From black-tie galas to costumed 5Ks, these events will keep your social calendar full—and you feeling good
Edit ModuleShow Tags


Not Your Grandma's Orthotics

New year, new – shoe? Staying on your feet for long hours at a time just got a whole lot more comfortable with Wiivv’s BASE custom insoles

October is Rideshare Month

Join the Rideshare 2015 Challenge and get there together
Edit ModuleShow Tags
Edit Module
Edit Module

Connect With Us:

Edit ModuleShow Tags


’Tis the Season for San Diego Fun

Here's where to play and stay this winter in America’s Finest City

We Chat with the Crew behind Hornblower Cruises and Events Aboard the High Spirits Ship

Sponsored by Hornblower
Edit ModuleShow Tags
Edit Module Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags