Edit ModuleShow Tags

Spotlight on Women: Carol Neyenesch Bentley

Neyenesch Printing Chief Executive Officer


Published:

Carol Neyenesch Bentley
Carol Neyenesch Bentley

What is the history of your company? The company was founded by my grandfather in 1899 and has been in the family ever since. I am the third-generation member of the family, and now both of my children are in the business, so we are fourth-generation family-owned. My son Mike has been in the business for more than 20 years. Our president is not a family member.

Have you always been involved in the business? I grew up in the business but became fully involved in the early ’80s at the time that older relatives were retiring. I started at the bottom and worked my way up. I became the CEO in 1998. In 1996 my cousin Cliff Neyenesch and his wife, Candy, and I bought relatives out because they were considering selling and we didn’t want to sell. Candy is chief financial officer. We all work together along with our 69 employees.

You are a Certified Women-Owned Business. What does that mean? The most essential requirement is majority control. That means women must own 51 percent of the business. There is more to it than that, though. Women must also hold the highest positions in the company and be active in daily management and the strategic direction of the company. With me as CEO and Candy as CFO, we are the active managers and the visionaries leading the company, including planning the present and the future.

What is the average length of employment at Neyenesch? The second-longest tenure is 36 years. We have people who have been here 30 years and more. Our turnover rate is extremely low. Our employees are part of the family, and they stay in their positions.

Are there women within the company? Several. We have five women account reps, plus several women in other positions.

How do you handle family commitments for employees? If an employee has a need with a member of his or her family, we work around those issues. We would never want a mother or father to miss an important event in a child’s life. At times we may have a child on the premises.

What is the biggest challenge you have faced in the business? Gaining the respect from people in a man’s world.

Who are your customers? Jenny Craig is our largest client. We also have ResMed and Biocom. We deal with a lot of major corporations, but we are not limited to them. We have a very diverse customer base, which also includes nonprofits.

How do you give back to the community? We give first consideration to charities that our customers are involved with. Cystic fibrosis is one that we are very committed to because a family member lost someone to that disease. We also do a lot of in-kind work for organizations.

How have you survived with all of the changes in the industry? Two years ago was our best year ever; last year we showed slight gains, and we are on the way to another good year. We have a state-of-the-art digital press that is used for short-run color projects. I would say we have not been severely impacted by the economy or by changes in the industry.

How do you see the future? I am very confident. It’s a changing business, and we are keeping up with the changes. We are constantly looking at ways to improve our business for our existing clients and, of course, always looking to serve others who have needs. We have a management team that works well together. None of us could do it alone, and our employees are a major part of the team.

Edit ModuleShow Tags
Edit ModuleShow Tags

More »Related Stories

Puesto's Next Top Taco

Submit your best taco recipe for the chance to win a grand prize

Nnedi Okorafor on Her Newfound ‘Black Panther’ Fame

The Marvel Comics author brings a sci-fi perspective to Point Loma Nazarene University's Writer's Symposium by the Sea

On the Job: The Gondolier

Sean Jamieson balances it all at Coronado's The Gondola Company
Edit ModuleShow Tags
Edit ModuleShow Tags

Most Popular

  1. San Diego Magazine's Travel Awards 2019
    Cast your vote now for your favorite hotels, travel companies, and attractions
  2. Best Restaurants in San Diego: 2018
    San Diego's top restaurant owners, chefs, and bartenders name their favorite San Diego restaurants of 2018.
  3. Winter is Waiting in Montana’s Yellowstone Country
    Win a trip for two that includes roundtrip airfare from Long Beach and a stay at the Element by Westin in Bozeman, Montana
  4. The Best Soup Dumplings in San Diego
    My hunt for the best xiao long bao in the city unearthed two surprising winners
  5. Behind the Brands 2019
  6. First Look: Realm of 52 Remedies
    Wildly imaginative speakeasy cements the arrival of design to San Diego’s Asian food haven
Edit ModuleShow Tags

Promotions

Puesto's Next Top Taco

Submit your best taco recipe for the chance to win a grand prize

Not Your Grandma's Orthotics

New year, new – shoe? Staying on your feet for long hours at a time just got a whole lot more comfortable with Wiivv’s BASE custom insoles
Edit ModuleShow Tags
Edit Module
Edit Module

Connect With Us:

Edit ModuleShow Tags

Sponsored

Sony Consumer Electronics Innovator Builds a Future Where Robotics and Connected Devices Prevail

Robust music and pictures ecosystem bring bespoke experience to TV and audio

Live the Dream with the Dream House Raffle

A multimillion-dollar dream home, fabulous trips, luxury cars, and more could be yours
Edit ModuleShow Tags
Edit Module Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags