The Music Man

A local entrepreneur’s site acts as a matchmaker for music tutors and would-be students


Published:

Following a $6 million investment from CrossLink Capital in August, the future looks bright for downtown startup TakeLessons. But despite the firm’s meteoric rise, it all started with a simple goal: let the people learn music. “Our motto is, ‘Come in, rock out,’ ” CEO Steven Cox says. The Web site, which allows residents of over 2,800 cities across the U.S. to match themselves with pre-screened local music instructors, facilitates just that. Cox’s secret might just be in the quality: instructors go through a laborious, seven-step application process, and the CEO (and onetime bass player) says about 80 percent hold advanced music degrees. Cox expects the company to double in size next year, while a partnership with Best Buy—including at-home lesson gift cards just in time for the holidays—is flourishing. The success is especially impressive in light of the recession, but it makes sense to Cox. “If the choice is between cutting out a steak dinner and cutting out your kids’ music lessons, most people choose the steak dinner."

More »Related Stories

Shop for a Cause!

Della, a supercute and socially responsible fashion line from West Africa, hits stores July 8

The Art of Saving Animals

San Diego artist helps special needs and senior pets find a home

Remembering Tony Gwynn

San Diego Magazine says goodbye to one of our most prolific athletes.

Most Popular

  1. The Best Restaurants in San Diego 2014
    From happy hours to hotel bistros, it's our annual (reader-selected!) picks for the best eats in town
  2. After the Rescue: The Kaufman Family Speaks
    After the rescue: the Kaufman family speaks
  3. Del Mar Opening Day Party
    Join San Diego Magazine and Morgan Run Club & Resort to celebrate Del Mar Racetrack Opening Day in style
  4. Best Restaurants Kick-Off Party
    Celebrate the Best Restaurants issue with an evening of delectable bites from the 2014 winners
  5. Food Blogger Favorites
    From fish tacos to focaccia, eight San Diego foodies share their favorite dishes around town.
  6. FIRST LOOK: The Patio on Goldfinch
    The Patio on Goldinch opens in Mission Hills with twin plant walls, aiming for LEED certification.

Promotions

Best of Ensenada 2013

Where to eat, drink, sleep & play

Hawaii: Island Fresh

A handy guide to Hawaii's farmers markets

Connect With Us: