Edit ModuleShow Tags

Front Pages



Published:

(page 1 of 5)

John Keddie'sRiches from Rags

Edited by Julia Beeson

JOHN KEDDIEíS T-SHIRT BUSINESS relies on two basic fashion tenets: Vintage shirts never go out of style, and sometimes a sense of humor is the best accessory. His company, Vintage Vantage, was born out of his love of vintage T-shirts. Working out of
his Ocean Beach studio apartment, Keddie, 27, shopped area thrift stores for the best T-shirt finds, which he'd then post for sale on eBay.

"With an interest in art and all these old T-shirts lying around, I started working on my own concepts, and the resulting line of original T-shirts has become our core business," says Keddie, who later moved the operation to a Miramar warehouse where he now employs four others, full-time. One of their tongue-in-cheek original designs - with the words "AWARD-WINNING WIFE" written across the front - was spotted on tabloid media darling Britney Spears, pre-divorce. Other loyal customers include college students and Gen-Yers, enthusiastic participants in the offbeat contests Keddie hosts on vintagevantage.com. (One current contest: A re-creation of the Britney look, snapped on film, complete with aforementioned shirt, miniature dog and that just-rolled-out-of-bed look, garners contestants two free T-shirts.)

From a $5,200 1952 T-shirt to the "TV: MORE FUN THAN HOMEWORK" original design ($22.50), Vintage Vantage caters to both the connoisseur and the curious. As the site explains, "Some of these shirts are ultra-rare museum-quality pieces, and are priced accordingly. The rest are just mind-bogglingly awesome." Vintage Vantage shirts are sold at major retailers such as Urban Outfitters and hundreds of boutiques (such as The River in Pacific Beach).
Edit Module
Edit Module Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags

Most Popular

  1. 27 Secret San Diego Spots
    From hidden caves to dead bodies beneath a public park, here's our third annual guide to all things hidden and hush-hush
  2. FIRST LOOK: False Idol
    San Diego is now home to a world-class tiki bar—False Idol
  3. Best of San Diego 2016
    Our annual and completely subjective guide to SD’s best
  4. The Chilling Facts About Craft Beer
    Why colder is not always better
  5. FIRST LOOK: Decoy Dockside
    San Marcos gets an ambitious, two-story gastro-lodge on the lake with Decoy Dockside.
  6. Top 10 Off-Site Events during Comic-Con 2016
    No badge, no problem—these happenings are free and open to the public
Edit ModuleShow Tags

Promotions

Win Tickets to Craig Robinson Plus a Hotel and Spa Package

The American Comedy Co. is giving away a hilarious weekend for two

Go Ahead... Ask McMillin!

At McMillin Realty, we are encouraging you to bring us your real estate questions. We will answer these questions….. for free.
Edit ModuleShow Tags
Edit Module
Edit Module

Connect With Us:

Edit ModuleShow Tags

Sponsored

Win Tickets to Craig Robinson Plus a Hotel and Spa Package

The American Comedy Co. is giving away a hilarious weekend for two

Go Ahead... Ask McMillin!

At McMillin Realty, we are encouraging you to bring us your real estate questions. We will answer these questions….. for free.
Edit ModuleShow Tags
Edit Module Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags