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Why open-flame cooking is now the biggest restaurant trend
Mom was right. Playing with fire is dangerous. And yet as a kid you doused that tennis ball in gasoline, lit it up like a comet, and played kick in the streets of suburbia, anyway. (Or was that just my neighborhood?)
The hottest thing in San Diego’s restaurant scene right now is fire. Braising and sous vide is out. Grilling and roasting are in. Gas stovetops are giving way to wood-burning ovens.
When Brian Malarkey opened Herb & Wood, he and chef de cuisine Shane McIntyre made wood-burning flame the focus. Same thing at Bottega Americano in East Village, Trust Restaurant in Hillcrest, the new Grill at the Lodge at Torrey Pines, and Campfire in Carlsbad.
After decades of advanced cooking techniques, our old Francophillic love of sauces, and our modern-day sous vide addiction, why go back to the flame? Latent caveman impulse? A cook’s version of texting an ex?
“I’m working to build layers of flavoring and getting that perfect caramelization on proteins, vegetables, breads and other ingredients,” says chef Brad Wise at Trust. “Cooking over wood fire allows you to achieve that.”
“I’m excited to once again be working with the wood fire,” says Andrew Bachellier at Campfire. “It’s a truly uncontrollable element that takes tremendous focus and technique, but when harnessed can yield unbelievable layers and complexity of flavor.”
As for the always quotable Malarkey, he explains: “Don’t fear the burn! Black is back! Caramelization is the secret sauce! It’s Francis Mallmann’s world … We’re just burning it up!”
The Mallmann in reference is an Argentinian chef, famous for applying Patagonian, open-fire barbecuing techniques to high-end food. In America, our renewed love for dry heat can be seen in Dallas chef Tim Byre’s 2013 book, Smoke: New Firewood Cooking, which was nominated for a James Beard Award.
Cooking over open flame is advantageous for three main reasons: caramelization, the Maillard reaction, and smoke. All three famously add thousands of flavor compounds to food. They are nature’s MSGs.
First, caramelization, which happens when high heat hits sugars. That’s what gives the crust on pizza or bread its phenomenal flavor. It’s what turns a sharp, raw onion into a sweet, flavorful, soft brown string of sweetness. That’s what makes Herb & Wood’s roasted carrots so tantalizing (see bottom of article for full description).
Second, the Maillard Reaction, named after its discoverer, French scientist Louis Camille Maillard. This is what makes bacon so incredibly good. When an amino acid (the building block of every protein) interacts with a sugar and heat, it creates another few thousand flavor molecules. America’s obsession with bacon is essentially a Maillard obsession, but Mallaird doesn’t translate into funny memes quite as well.
Third, smoke. Anyone who’s eaten a good piece of barbecue brisket (Smitty’s in Lockhart, Texas, remains my favorite) or dad’s charcoal-grilled kielbasa knows that smoke from burning wood (cedar, oak, white pine, applewood, whatever), when used correctly, imparts a rich, ancient flavor to food. Gas flames do not. Bacon is the ultimate proof of what a little smoke can do to the magical combo of protein, salt, fat and sugar.
Evaporation also helps. When you use dry heat to cook a piece of meat, you evaporate some moisture inside, which amplifies its flavor (same thing happens when you “reduce” a sauce). The concept also works with dry-aging—meat loses moisture over time, thus concentrating the flavor molecules (that’s not the whole magic show of dry-aging, which includes breakdown of muscle fibers, but it’s part of it).
Oh, and there’s time. That’s the thing about fire: it’s hot. So it takes much less time to caramelize and cook a protein near a flame than it would, say, if you put it in the sous vide machine at 167 degrees for 26 years. And on a busy Friday night in a restaurant kitchen? Chefs would shank someone for a couple extra minutes on the clock.
In his book Cooked, Michael Pollain suggests that we’re evolutionarily designed to crave foods roasted over fire. After all, fire is the only thing that made certain foods (raw meat, for one) edible for millions of years.
So why not cook everything over an open flame? Why doesn’t every restaurant set stuff on fire?
Because open-flame is a real pain. It’s wild and unpredictable, like presidential candidates.
“Cooking over wood requires a cook to actually cook, to control the heat source the distance of the item from the source for the desired effect,” says Trey Foshee of George’s at the Cove and Galaxy Taco. “That’s one of the reasons I like it besides the obvious flavor advantages.”
Braising a meat in liquid, you can afford to take your eye off of it. Liquid isn’t going to burn. But ignore a dish in a wood-burning oven? It ends up looking like a stocking stuffer for the bad kid in the family. Food gets ruined. Cooks get fired. Owners raise the cost of booze to try and make up for the loss of inventory. Sober customers cry. The restaurant closes, in comes a 7/11 in its place. America becomes a territory of China.
No one wants that.
“It’s challenging to make sure you’re creating the correct burn pattern, or coal circulation,” explains Wise. “It’s especially challenging on a Friday night during service when there’s a full ticket rail and a full grill. You have to watch closely so you aren’t burning too hot or letting the fire die on you. There are also obstacles that mother nature throws your way when using wood for cooking. Each piece is different, each piece burns differently.”
Fire’s comeback, specifically in San Diego, might also be a Mexican thing. The influence of open-fire cooking from Baja has invaded menus across town in the last few years. You get the ash, the smoke, the primitive glee. It tastes like you’re on a nameless beach or ranch south of the border, with stars and the moon instead of push notifications.
Plus, it’s fire. Humans like playing with it. We like to stick our plastic army men in it to see what happens (also maybe an act specific to my neighborhood). Some scientists argue fire is what helped us leapfrog our monkey pals in the evolutionary conga line. People are transfixed by it. We sit around and watch it, despite its lack of Kardashians. There’s a simian excitement to it, a cowboyness.
If there’s one singular thing that chefs really love most in this life, it’s definitely fire and knives and booze. And math.
With all of this open flame in San Diego’s kitchens, you can expect some mistakes. Food will be burned. Food will be cooked on the outside, but slaughterhouse raw in the middle. Maybe poke a fork into it for inspection before you dive in.
But, used right, fire is a lightning fast route to well-tanned food loaded with flavor.
COME ON BABY BITE MY FIRE
Five open-flame dishes to try in San Diego.
Wood-Grilled Trout @ Galaxy Taco. Adobo rub, shishito-watercress salad, and hoja santa.
Fire-Grilled Fingerling Potatoes @ Trust. Served with vinegar whipped cream, butter, and chives.
Roasted Baby Carrots @ Herb & Wood. Tossed in a cashew-sesame dukkah, espellette yogurt, and carrot top pesto.
Monte Cristo @ The Grill at the Lodge at Torrey Pines. Wood-roasted turkey, Applewood ham, gouda on raisin brioche with a strawberry-green pepper jam.
Leeks @ Campfire. With fungi and creamy Tallegio.
Fired Up
From surprise revivals to changing dining habits, these are the shifts redefining the local culinary landscape
If absence makes hearts (and stomachs) grow fonder, then shuttered restaurants quickly become the hottest tickets in town—something a number of iconic institutions found out after taking very public hiatuses after historically long runs. For instance, following a lengthy (and extremely flip-floppy) closing process after 92 years in business, Las Cuatro Milpas reopened two blocks away in Mercado del Barrio. Similarly, Carlsbad butcher shop Tip Top Meats reopened in the same location (albeit a smaller space) after the death of founder Joachim “Big John” Haedrich in 2023. Finally, after a whopping decade out of business, Sami Ladeki and chef Alfie Szeprethy brought back Roppongi to its original Prospect Street space, where it was the talk of the town in the late ’90s. All came back under the same proprietors, so they weren’t third-party nostalgia-licensing deals. The algorithm may have ravaged our attention spans away from all but the newest and shiniest, but this proves there’s still hope for our collective prefrontal cortex.
Other local eateries honored their pasts by bringing in new perspectives. The Lion’s Share in Embarcadero, Milton’s Deli in Del Mar, Dudley’s Bakery in Santa Ysabel, and J-K’s Greek Cafe in La Mesa handed over the keys to new owners willing to take on a big task: maintain the soul of icons through particularly rough economic circumstances for restaurants, navigate big feelings from longtime regulars (who often don’t take kindly to change), and make some necessary changes to keep going for another few decades. Taking over a project in process can be a lot harder than starting from scratch. But building that feel-good nostalgia doesn’t happen overnight, so it sure helps to have a well-established playbook of success passed down from those who came before.

It wasn’t just restaurant groups from Los Angeles that decided to put down roots en masse, although San Diego saw plenty of LA transplants recently (Sugarfish, Mr. Charlie’s, For the Win, Katsuya Ko, Bacari). Global brands like Chef Fei, Zuma, and Pepper Lunch have locations of their own on the way, and upscale Canadian eatery Joey joined to the inescapable gravitational pull of Westfield UTC’s culinary cosmos for its first spot in America’s Finest City. Good to see the rest of the world is catching up with what we’ve been seeing the last few years—San Diego is a dining destination already on the rise.
Between the never-ending news cycle of doom and perimenopause brain fog, I’m at the stage in life where I’m more than happy to let someone else make a decision for me, especially when it comes to what’s for dinner. And based on the way a lot of menus look right now, I’m not alone. It seems like half the places I visit offer some version of a prix fixe, omakase, or tasting menu. Restaurants are embracing the curated experience to solve the problem of affordability (a fixed menu reduces food and labor costs, guarantees an acceptable check average, etc.) and critical thinking in one fell swoop. Omakase (meaning “I leave it up to you”) is far from a new concept in high-end Japanese sushi culture, but now that it’s popping up everywhere from coffee experiences to grab-and-go sushi and sandwiches, it’s gone from somewhat niche to nearly omnipresent.

The world got an up-close look at San Diego’s coffee industry when we hosted the premier specialty coffee expo World of Coffee for the first time this April. San Diego’s long and rich coffee history stretches back to the late 19th century. Things percolated fairly quietly for around a century before really picking up steam. Today, there are nearly 200 specialty roasters and cafes across the county, with many earning national accolades like the Good Food Award (Steady State Roasting, 2020; Bird Rock Coffee Roasters, 2023, 2021, 2019, 2017, 2016), Roaster of the Year by Roast Magazine (Mostra Coffee, 2020; Bird Rock Coffee Roasters, 2012), and the Specialty Coffee Association Coffee Design Award for packaging (Rikka Fika, 2026). Now that we’ve moved past the comically insufferable coffee snob era of the early 2000s, even java newbies can feel comfortable walking into pretty much any coffee shop in San Diego, asking questions, trying a few things, and feeling confident they’re going to get great service and a great beverage.
Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.
A roundup of local chefs offering virtual culinary school during quarantine
Chef Claudette Zepeda has launched an online cooking club.
Want to learn how to make a new dish at home? Here are five cooking classes you can take online, all led by local chefs
Cook alongside a Top Chef alum while learning the art of Mexican cuisine. Claudette Zepeda launched a cooking club and has a lineup of classes on her website, where she’s teaching how to make everything from pan dulce (July 18) to carnitas estilo Michoacan (July 22) on Zoom in an approachable way. Two days before the class, you’ll receive a shopping list and a note of what equipment you’ll need. If you want to just have a glass of wine and watch, that’s fine too—classes are recorded, and you’ll be sent a link afterward. A portion of the $30 ticket price is donated to No Kid Hungry.
Jodi Abel is a self-taught chef, and for the past 12 years she has been teaching group cooking and team-building classes through her company LaJollaCooks4U. Her group classes are now virtual on Zoom: pick either a 60-minute or 90-minute session, and you’ll be given a selection of two or three dishes to make. Contact them for a quote.
Brian Malarkey has been hosting virtual cooking classes focusing on dishes with Baja and Asian influences, and teaching how to grill meats. During a one-hour class, you learn how to make one entrée and one side dish along with general cooking tips. After you’ve plated your dish, you can show it to him for feedback. Classes are interactive, and you can ask questions through Zoom’s chat feature—he also shares behind-the-scenes info about what it’s like to be on Top Chef. Proceeds from the classes have been going to the PMC Relief Fund. His site has a library of short videos on basic cooking techniques, and he regularly invites guest chefs to cook (virtually) alongside him. On Monday, August 10, the special guest chef is Rocco DiSpirito, who will be showing how to make an authentic Milanese risotto.
Chef Alma Fernanda is a San Diego local who has cooked in restaurants in LA, Mexico City, and Madrid, and she offers virtual cooking classes every Thursday evening that have become popular on both sides of the border. Classes cover a wide variety of cuisines, from traditional Mexican seafood to Mediterranean and Italian, or are focused on specific ingredients. She saves a recording of each class for five days after the live stream so attendees have time to look back for reference. Fernanda conducts her classes predominantly in Spanish. Classes are $25 US per session; email her at [email protected] or direct message her on Instagram to sign up.
Chef Giacomo Lenzi moved to San Diego from his native Tuscany, Italy, and launched catering company A Casa Mia. Just before the pandemic he had secured a new event space, but shortly afterward he needed to come up with a new business plan. He launched a virtual cooking school that hosts a class every week, and the price of admission includes an ingredient kit that will be delivered to you the day before the online session. The next class, which covers how to make a pizza from scratch ($40), is on August 7.
It’s March 21st. I am sitting in my car outside of Tribute Pizza in North Park. I’m a little nervous. I have never been nervous to order a pizza. The restaurant is closed. All restaurants have been ordered closed by the state of California, only allowed to do takeout and delivery. Boxes and boxes of […]
It’s March 21st. I am sitting in my car outside of Tribute Pizza in North Park. I’m a little nervous. I have never been nervous to order a pizza. The restaurant is closed. All restaurants have been ordered closed by the state of California, only allowed to do takeout and delivery. Boxes and boxes of food and relief goods and sanitation supplies are packed against Tribute’s windows. Construction zone barricades on the sidewalk designate pickup zones. I park my CRV. As instructed, I use my cell phone to call them and let them know I’ve arrived. New signs are posted on the windows explaining how to do this. People have to relearn how to order pizza in a pandemic.
A woman emerges. She wears gloves and carries our pizza and a CSA box of veggies from local farmers. We are careful to give her six feet of space. Anyone working serving the public right now is at risk. She gives us two options. She will put our pizza on top of our hood, or in our trunk. She will not hand us the food, and we do not want the food handed to us. We opt for the trunk, though afterward I feel the hood would’ve been safer.
On the drive home, the car smells of hand sanitizer and pizza. Once home, I place everything outside of our front door. I remove all the food from the to-go bag. I won’t allow it in the house where my eight year old is. I take a tube of Clorox wipes, and wipe down all of the containers of food on our porch.
“Is this crazy?” I ask my wife.

Sanitizing the pizza boxes before bringing it into the house.
Photo Credit: Claire Johnson
Italy and Spain and China are on lockdown. California and New York are on lockdown. A third of the country is on lockdown. “Death toll” is a number well wake up to, hospitals are getting crushed with the flood of sick people, healthcare workers are working to the point of exhaustion while exposing themselves to coronavirus every minute of their lifesaving work. For the first time in my life I know what a ventilator is, how many are available in the U.S., and that it’s not enough.
It is definitely crazy. Everything is crazy. Nothing is normal.

Hand sanitizer at the to-go station inside Tribute Pizza.
Photo Credit: Claire Johnson
I carry the food containers into the house, making sure not to put them down on our kitchen counters. I sanitize one free hand, use that hand to grab a clean plate from the cupboard, and dump the contents of the meatballs onto the plate. I do the same with the pizza.
Once all the food is safely on clean plates, I discard the containers. I go to the sink and wash my hands thoroughly for two birthday songs. Finally, we sit down to eat. It is delicious. And yet I’m not totally comfortable doing this. Maybe there is no comfortable way to eat in the pandemic.
Let’s back up to how we got here.
It’s March 8th. I’m at a crowded Mexican restaurant in San Diego taking notes on ceviche. This is my job. I take it very seriously. I’m unaware how wildly luxurious it will be a week from now to think about ceviche. I’m unaware how wildly free it was to be in a crowded restaurant and not worry about endangering a healthcare worker or a grandparent or humanity. Beyond washing our hands every hour or so, life is relatively normal. There are many birthday parties happening around us.
It’s March 9th. In four days, I’m scheduled to fly to the Midwest to film a TV show about restaurants. But the country’s starting to quiver a little bit. My wife and I decide to keep our two-day trip to the mountains. It’s important. I’m going to be gone for weeks. I need her to remember who I am.
It’s March 10th. I wake up in Big Bear to a text from my co-host: “I’m a little nervous.” She’s not a nervous type. Five days earlier I had asked her if she was concerned and she said she would kick coronavirus’s ass. I believed her. We laughed it off, a tad uneasily.
I get on a call with our producers to gauge their concern. They just don’t know. Nobody knows. We’re not epidemiologists. Just average people binging on the news cycle, trying to not be on the wrong side of history. At that point it was still valid to ask, “Is it bad enough to cancel things and ruin people’s lives economically?” Our TV show helps restaurants by telling their stories. At this point they are struggling because the virus has reduced customers to a trickle, and their people—dishwashers, cooks, servers, bussers, bartenders, owners, suppliers—need help. Four hours after that call, the WHO declares coronavirus a pandemic. We cancel our flights, postpone the show. It feels terrible and right, but even then we’re not sure.

Construction cones denote where to park for curbside pickup.
Photo Credit: Claire Johnson
Tips from the trusted experts at Mauzy Cooling, Heating, Plumbing, and Electrical
San Diego summers can be brutal. But since the hottest period is typically late summer into early fall, San Diegans still have time to prepare. The pros at Mauzy Cooling, Heating, Plumbing, and Electrical are standing by to help homeowners fortify their homes against the elements and ensure their air conditioning is as frosty as the penguins that serve as the company’s mascots.
Many homeowners underestimate the load their AC system faces, especially in the inland valleys where temperatures regularly top 100 degrees. San Diego regularly sees multi-day heatwaves each summer, and a system that struggles on the first day will likely fail by the third. Longer run times, unusual sounds or smells, and uneven cooling from room to room are all signs that your system may not survive the next hot spell.
Systems typically last 12 to 17 years, but there are exceptions. If a system is approaching that, or is already there, a professional evaluation is recommended before summer really heats up. A good rule of thumb: If you can’t remember when your system was last serviced, it’s due.
“As technology changes, systems become smarter and smarter,” says Sean O’Connor, an install manager at Mauzy with 42 years of experience. “There are a lot of people out there who will say a system’s only good for 10 years. I don’t buy that—these systems are built to last as long as they’re taken care of.”
There are also a few steps homeowners can take between services to extend the life of their system. Regularly changing a dirty filter—especially if you have kids or pets—and keeping an outdoor unit clean can help head off problems in the future, says O’Connor.
Also, be realistic about whether it’s time to replace a unit. O’Connor likens pouring money into salvaging a faulty unit with patchwork repairs and replacement parts to “tripping over a dollar to pick up a dime.” When one part fails, others are sure to follow, and newer parts may not be compatible with older units. Mauzy recommends homeowners use the 50% rule: If a repair costs more than 50% of the system’s replacement value, and the equipment is over 10 years old, replacement is usually the better long-term value. And don’t forget the ducting. An older house that was built with heat and later had air conditioning added may not have sufficient airflow, regardless of how good the system is.
Last but not least, homeowners should know who to trust when it comes to their homes. Built on three generations of professional integrity, Mauzy has grown into not just a leader for cooling, heating, plumbing, and electrical services, but a leader in the community known for supporting local nonprofits across an array of causes. To ensure complete peace of mind, Mauzy stands behind a comprehensive 12-point guarantee that outlines its commitment to outstanding service, quality equipment, expert technicians who understand how the local microclimates affect HVAC performance, and no upsells or surprises on the bill.
“We go the extra mile. That’s what sets us apart,” O’Connor says. To get a free quote today, visit mauzy.com.

The downtown restaurant serves fully self-aware, intentionally inauthentic Asian food
I expected way more neon. Explosive Tokyo neon, the kind that looks really cool in the rain and causes migraines. I expected the highly stylized melodrama of Japanese cartoons. I expected gaudy fantasies, definitely a sense of prolonged adolescence, maybe even a little cosplay. And all I got was an elegant, beautiful restaurant with high-quality drapery and excellently weird food.
Sure, there’s a 20-foot mural of a giant cartoon robot above the bar. He appears to be attempting flotation therapy, doing a lazy backstroke among naval ships and 400-foot koi fish. There are also a few colorful toys in a trophy case at the host’s station. But when you name your restaurant “Animae”—in honor of the wildly inventive and occasionally disturbing tradition of Japanese animation—I don’t think it’s unreasonable to demand that I be overstimulated, amused, and terrified. Instead, I just felt sexy.
Well, at least the pork tomahawk is terrifying and phenomenal.
Pork tomahawk (left); whole fried snapper (center); pork belly and calamari (bottom right)
Photo Credit: James Tran and Olivia Beall
Animae is the new $5.5 million project from Puffer Malarkey, the partnership of operations man and designer Chris Puffer and chef Brian Malarkey, the latter known nationally for his recurring role on Top Chef. After Malarkey’s breakthrough restaurant Searsucker was sold to Hakkasan, he and Puffer put everything they had into the massive Herb & Wood in Little Italy and, well, it jackpotted. It’s an excellent, grand thing, and continues to spit out coins for everyone involved. That spawned Farmer & the Seahorse, Herb & Sea, and now this.
Success draws talented people who also enjoy doing well in life. So longtime Cucina Urbana chef Joe Magnanelli defected to Animae, as did accomplished drinks man and GM Lucien Conner (formerly of Puesto). They’re partners, not just employees. Everyone has a stake in this game, is incentivized to excel. You can feel it.
Your search for reasonable parking will be mocked by this corner of Broadway and Pacific Highway. A night’s budget for dinner at Animae will not be small and will most likely include $12–$15 to the Ace Parking valet (before tip).
The restaurant is the ground-floor attraction of Pacific Gate by Bosa, the ultra-luxury condo development on the embarcadero. This part of downtown is where all the new pretty things are being built (including a $2 billion redevelopment of the waterfront), but much of it is still a ways off. Animae is an early adopter, with a well-known brand but little to no foot traffic. Judging by the jampacked Friday night crowd—all in advanced stages of wealth accumulation—Animae doesn’t need it.
Animae’s spin on a dirty martini
James Tran and Olivia Beall
Animae is fully self-aware, intentionally inauthentic Asian food. Before you think that’s a bad thing, let me suggest that authenticity is one of the food world’s dumber demands. The idea that two accomplished chefs named Joe and Brian shouldn’t cook tom yum mushrooms (the major flavors of the Thai soup—lemongrass, lime leaf, onion, and garlic—sautéed and deliciously absorbed into hoji, king, and maitake mushrooms) is about as low-rent and insulting as suggesting a great Thai chef should not cook cioppino. One of the best cheeseburgers I’ve ever eaten was made by a Korean chef who’d never cooked a cheeseburger before.
So, at Animae you get creations like “butter dumplings,” traditional Asian soup dumplings (xiao long bao) filled with escargot and browned butter over a Wagyu carpaccio and a frico (cheese crisp). It’s French food in a Chinese handbag. Browned butter—cooked low and slow until the milk solids caramelize and develop an intoxicating nuttiness—would make mossy river rocks taste delicious. The dumpling is thicker and tougher than traditional bao (it eats like al dente pasta), and that’s probably not their ideal result. But the flavors, abnormal bedfellows though they may be, really sing. You get elotes (Mexican street corn) tossed with housemade kimchi that’s been pureed in aioli, using Japanese togarashi seasoning (chiles, orange peel, sesame seeds, ginger, seaweed) with pickled jicama and Cotija cheese. Be sure to mix it all up. We used to call this kind of thing “fusion,” but in today’s modern, globalized food culture we just call it food.
Xiao long bao filled with escargot and served atop Wagyu beef carpaccio
James Tran and Olivia Beall
Every detail in Animae seems obsessed over. Maybe it’s because the restaurant was delayed so long. (Getting a restaurant finished on time has become a cliché joke, and I’m not going to point fingers… but it’s the city’s fault.) The dirty martini, for instance: Instead of plain old olive juice, they start with dry vermouth and add koji (fermented rice), miso, furikake, dried mushrooms, black pepper, soy sauce, and a touch of Laphroaig scotch for smokiness. The result is a more interesting and delicious cocktail, even if it’s not a dirty martini.
The crab hand rolls are very good, tossed with Madras curry and Kewpie mayo (Japanese mayo, the chef’s mayo, amazing, partially because of MSG), topped with uni, shiso leaves, radish, and crunchy garlic. But it’s the chili garlic ponzu sauce that’s real wizardry. Pour it everywhere, drink it, write it poems. Then order the roasted duck bao buns. You know these by now. The Chinese figured out how to make bread clouds, because they’re Chinese and they’ve been baking bread longer than anyone. The buns are whiter than brand-new veneers. Eating them is a form of ASMR, and Animae makes theirs using duck fat, then adds maple-miso sauce, blue cheese, and persimmon.
Mushrooms cooked with the flavors of tom yum soup and topped with burrata
James Tran and Olivia Beall
The menu has high-end cuisine and dishes that taste like some of the best Asian takeout you’ve had. On the high end, the pork tomahawk is obscene. Juicy marinated pork cubes (loin and belly) are sliced, winding, serpentine, around the plate like some carnivorous hieroglyph. It’s marinated in koji (which gives proteins a sweet, funky umami), drizzled with Madras curry sauce, and sprinkled with fennel pollen. Do not order this massive plate for yourself, unless you are struggling emotionally and need to put those feelings somewhere, or are an offensive lineman. It’s a gaudy retort (really, enough meat for four people) to any plant-based resolutions you may have made in the new year. And it’s worth it.
For more Asian takeout vibes, try the pork belly and calamari. The belly is cured and slow roasted, the calamari is both sautéed clean and deep fried, and it’s rested on egg noodles with yuzu (Japanese citrus) in the dough. Or the fried rice, a Niigata meets Baton Rouge idea, loaded with ham hocks and mustard greens, the rice seasoned with tare (a thick Japanese sauce with miso, mirin, koji, ginger, soy), topped with a fried egg and crispy fried rice tossed with tender rice for texture.
Animae’s entrance on Pacific Highway
Photo Credit: James Tran and Olivia Beall
The only dish we don’t truly enjoy is the one that’s generated the most buzz: the brothless ramen. Chef Magnanelli spent the last decade helming a successful Italian restaurant and this is ramen as a spartan pasta dish. The broth is reduced until there’s nothing left, all the flavor absorbed into the noodles. The problem is the nori (seaweed). While jammed with umami, seaweed is, at the end of the day, ocean weed. If you truly love the taste of nori snacks (they sell them at Costco now, so many of us do), you may enjoy it. I personally love nori, but without a broth to spread its umami gospel (and tone it down), it bullies the other ingredients.
But honestly, that’s the only real miss of our 15 dishes over two nights. And even if you don’t enjoy eating it, anyone can be excited by the idea of a brothless ramen. And a major reason we dine at restaurants like Animae is to taste new ideas. We don’t pay $15 to a restaurant valet to have our expectations met. We pay it to develop new ones.
Malasadas, Portuguese donuts, are served with green curry ice cream.
Photo Credit: James Tran and Olivia Beall
Oh, and for dessert, order the malasadas, soft doughy donuts filled with coconut cream, tossed in a mixture of coffee grounds, sugar, and sea salt, and paired with green curry ice cream (yes, ice cream with lemongrass, lime leaf, galangal, and Thai chile—amazing).
I still want more neon and stunted adolescent weirdness in a restaurant named Animae, but it’s a hell of a restaurant.
Troy Johnson is the magazine’s award-winning food writer and humorist, and a long-standing expert on Food Network. His work has been featured on NatGeo, Travel Channel, NPR, and in Food Matters, a textbook of the best American food writing.
Puffer Malarkey Restaurants unveil 5.5 million-dollar pan-Asian concept
Herb & Wood could’ve been named We’re Back.
When chef Brian Malarkey and partner Chris Puffer opened the massive Little Italy restaurant, their name had taken a bit of a hit. Malarkey had risen to prominence through Top Chef and the “fabric” restaurants, Searsucker and Herringbone. Then those were sold to Hakkasan, and the duo found themselves adrift. Herb & Wood was the first major project of their own (with plenty of investors), and Malarkey’s not shy about saying it was a redemption project.
“The fabric restaurants were good but not that good,” Malarkey says. “It took a bit for us to resolidify and attract talent after that.”
With chef Shane McIntyre (who recently left), cocktail man Willem Van Leuven and pastry chef Adrian Mendoza, Herb & Wood became one of those runaway successes restaurateurs dream about. A successful chef once told me, “There is no money in restaurants unless you do a simple concept and do 20 of them, or do a multimillion-dollar place like Malarkey.”
“I never thought I was the most talented chef in the kitchen,” says Malarkey. “The other day I looked around and it was like a chef university, a culinary think tank. We had Joe Magnanelli [formerly the longtime chef of Cucina Urbana], Carlos Anthony [Herb & Wood chef], Mike Ground [former exec chef at Patio Group], Sara [ex-Searsucker], Adrian Mendoza, and a couple guys Joe brought over from Nobu. We’re to look back on this as one of the greatest moments of our lives.”
That think tank has been brainstorming and tweaking the menu for Animae—a 9,300 square-foot, $5.5 million art deco-ish restaurant on the bottom floor of Pacific Gate by Bosa, an ultra-luxury condo development in the Embarcadero Marina. It opens Sept. 20, with Magnanelli at the reigns as exec chef and partner. Later this year, Harris will head up the next Puffer Malarkey concept, Herb & Sea in Encinitas.
Animae is a coal-fired pan-Asian concept, which may seem a stretch for Magnanelli, who for a decade was known for his Italian food at Urban Kitchen Group. But we no longer call it “fusion,” because everything has been fused. Chef pantries look like excessively stamped passports, with everything from thyme to za’atar to furikake. Even mom and pop shops are using fish sauce these days.
Plus, Malarkey says of Magninelli, “I could walk into any restaurant in Urban Kitchen Group, order one of his dishes, and it would taste exactly the same. He’s not just good, he’s consistently good. I wish I could walk into my own restaurants and say the same thing.”
Animae will fit between 170-190 people. Craft cocktails will be handled by Adam Ono (ex-Yeast of Eden, Bourbon & Branch). Like Herb & Wood, it will have an adjacent coffee shop with to-go food from the Animae kitchen. At night, they’ll transform the area into an event space.
I asked Malarkey a few tough questions on the eve of his open:
Whenever I do a new opening, I get really intense and in shape. When you’re playing with a lot of money you gotta be real responsible and focused. To the investors, but also to your wife and kids. You’ve got to have clarity. Thank god for the Peloton and the healthy eating. I’ve been able to get on the line cooking with Joe and these guys. I’m like Rocky Balboa chasing the chicken.
Really came around with meeting Nat Bosa. He doesn’t have restaurants in his other buildings. He’d eaten dinner at Herb & Wood, came in here casually and said, “I want a premium restaurant, and I don’t want to have problems with the group who runs it, so I’m going to make you a sweetheart deal.” He’s so straightforward and honest, so we felt we could be, too. He asked if Animae would do really well there. Puffer and I looked at each other and said, “We have no idea, Nat. We’re either going to kill it, or we’re going to close.”
Herb & Wood and Juniper & Ivy [Richard Blais’ restaurant next door] aren’t in the heart of Little Italy where people walk by and think “Oh, this place is cute.” I’d put the number of walk-ins at about 10 a night. The other 300 people are ride-sharing or valeting. Uber and Lyft have has changed our entire industry. Everyone just wants to go out and not worry about having to drive. You don’t need parking, and you can be off the beaten path. Look at Major Domo in L.A. Granted, that’s David Chang. But, still, it’s changed.
It took Puffer a while to talk me into it. We’re getting old. Our hearing’s going. I want to be able to sit across from people and have a great conversation. Plus, it’s the funkiest carpet ever. The whole place is so soft and has giant curtains. We used to be the ones cleaning up warehouses and making super-loud restaurants. Now I think we’re at the forefront of restaurateurs getting back to places you can talk to people.
Puffer and I were never allowed to have this much talent in the olden days. We no longer have people who tell us what our budgets are. Plus, all of our new GMs and chefs are our business partners. We gave them ownership stake. Ask any young chef or old chef what they want in life and they’re going to say, “I want my own restaurant.” Well, now you got it. We’d much rather make less money and sleep at night. That’s helping us get the best talent. We give them budgets that are reasonable, and beautiful venues to work with. If you build a fancy restaurant, and you don’t pay your people, you’re going to fail.
Coal-fired, Asian inspired. We’re not doing authentic Asian. There are no rules. So much fun to break them together. Almost every single dish is a mashup of Asian and Mediterranean. It’s incredible steaks, seafood, Asian crudo. Joe has taken his pasta skills and he’s making brothless ramen noodles. Whole roasted duck. Udon lobster dish with shaved parmesan. Whole fried chicken. We’re making our own bao buns.
Joe got more into Chinese flavors that are rich and bold. All I wanted was Thai and Japanese, super light with acid and spice. So I’m the guy who runs around putting a bunch of herbs and salt on everything.
Animae opens Sept. 20. 969 Pacific Hwy, Embarcadero Marina.
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
First Look: Animae
Troy Johnson is the magazine’s award-winning food writer and humorist, and a long-standing expert on Food Network. His work has been featured on NatGeo, Travel Channel, NPR, and in Food Matters, a textbook of the best American food writing.
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